The Innovative Model of Charity Water
00:00:00.000 | - The thing that I first learned about Charity Water
00:00:02.320 | that made me realize you guys were different
00:00:04.320 | is that you have two separate sources for money.
00:00:07.680 | One covers all the overhead,
00:00:09.400 | all the way down to the credit card processing fees,
00:00:11.500 | and then the other is just directly to go towards causes.
00:00:15.600 | - The model for Charity Water really came out
00:00:17.740 | of just listening to everyday people.
00:00:20.120 | I said, well, what would make you compelled to give?
00:00:23.480 | And the 100% model just came out of that.
00:00:25.280 | Well, people said, if I knew that 100% of what I gave
00:00:27.720 | would actually help people,
00:00:29.220 | I'd be more likely to give.
00:00:30.600 | I said, all right, well, this just needs to look like
00:00:33.160 | two separately audited bank accounts,
00:00:35.600 | and in one bank account,
00:00:37.160 | I'm gonna raise my hand and go try to find
00:00:39.440 | business leaders and entrepreneurs who are not skeptical,
00:00:42.880 | and actually who wouldn't mind paying
00:00:45.040 | those unsexy overhead costs.
00:00:47.120 | And then I can go out to the public and say,
00:00:49.280 | great, not your problem.
00:00:51.040 | If you give a dollar or a million dollars,
00:00:53.360 | every single penny, every dollar will go directly
00:00:56.240 | to build these water projects,
00:00:58.360 | which get people clean water.