back to indexRPF0546-QA_on_Careers__Income
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It's Monday and today Monday means live career-related or income-related Q&A. 00:00:39.360 |
Welcome to Radical Personal Finance, the show dedicated to providing you with the knowledge, 00:00:42.720 |
skills, insight, and encouragement you need to live a rich and meaningful life now while 00:00:47.520 |
building a plan for financial freedom in 10 years or less. Special live Q&A today which is open to 00:00:53.600 |
the entire audience. We are specifically today speaking about careers and incomes. So how to 00:00:59.760 |
make more money doing work you love. That is the topic of all of our questions on today's show. 00:01:11.200 |
I did not record a podcast live Q&A on Friday so we're doing it here on Monday and once again all 00:01:16.640 |
of the questions today are related to career and income planning. This is part of our launch 00:01:21.280 |
celebration for the new course that I am teaching called the Radical Personal Finance Guide to Career 00:01:25.520 |
and Income Planning. How to earn a lot of money doing work you love. I don't know if that's a 00:01:28.720 |
cliche or not but it is indeed true. And on today's show I have a bunch of callers lined up where we 00:01:35.360 |
will be talking in detail about career problems and career issues. What you'll be hearing here 00:01:41.120 |
is just me live advice. So if any of this seems useful, if any of this seems good, number one, 00:01:45.840 |
if you don't want to buy anything from me, take it and apply it to your own life. That is my 00:01:50.160 |
ideal outcome. A good teacher always wants their students to learn and to apply. And the best 00:01:55.440 |
emails that I get are the emails that where a student or a listener says, "Joshua, I did 00:01:59.600 |
something with what you said." And so that will be exciting. But if any of this is useful to you, 00:02:04.240 |
you will probably hear me refer to some module of the course or some particular concept. I'm not 00:02:10.880 |
holding anything back. I'll be talking through it all today. But if this is useful, please be aware 00:02:15.040 |
that we are currently having a four-week launch for the Radical Personal Finance Guide to Career 00:02:19.520 |
and Income Planning. Launch window closes on Wednesday, June 6th, but your next price increase 00:02:25.760 |
will come on Wednesday, May 16th. Sorry, the end of day, May 15th. So as this releases on Monday, 00:02:33.200 |
you have until Tuesday night if you would like to get the course at the lowest possible cost. 00:02:38.240 |
So I'd love for you, if you have any interest, to come by and sign up. Go to 00:02:41.920 |
radicalpersonalfinance.com/increaseincome. We begin with Tanya in Maryland. Tanya, 00:02:50.960 |
tell me about your career and what you're struggling with and how I can serve you today, please. 00:02:54.480 |
Thank you, Joshua, for taking my call. What I wanted to figure out is I know that you like 00:03:02.160 |
to teach concepts, and I think they're extremely useful. And what I wanted to know is what are your 00:03:08.800 |
plans to help people on the course specifically to take those ideas and concepts and apply them 00:03:15.200 |
for their specific industries and for their specific businesses or jobs that they do? 00:03:22.080 |
Sure, it's a fair question. And in the course, I actually have a module called 00:03:27.120 |
kind of the tension between philosophy and action. And here is the challenge as I see it. 00:03:33.440 |
Philosophy doesn't change your life. Only action does. Only specific actions actually change 00:03:40.320 |
anything. You can read all you want about being a great cook. You can watch all the TV shows about 00:03:45.920 |
how to be a great cook. But until you actually go in the kitchen and start messing things up, 00:03:50.720 |
you're not going to be a great cook. And so action is important. And I always want to have a bias 00:03:56.320 |
towards action. The problem is if you only have action, you may quickly outgrow your action. 00:04:04.080 |
Now, if you had to choose between philosophy and action, I guess you would usually choose action 00:04:07.920 |
because action is what's needed for change. But if you change philosophy, you'll have an automatic 00:04:14.320 |
change of action. A simple reality would be this. Let's use an example related to work and to 00:04:22.640 |
income. If you go into your company with the philosophy that when they pay me more, 00:04:31.440 |
then I'll work harder, you'll have a very different experience than if you go in with 00:04:37.920 |
the philosophy of I'm going to work harder so they'll pay me more. If I only changed, 00:04:44.240 |
let's say I were working with a young person who had a philosophy that they need to pay me 00:04:48.080 |
more money so I'll work harder. If you just change that one thought and you expose that philosophy as 00:04:53.840 |
a fallacy to say that, well, when I work harder, then they'll pay me more, and rather you said no, 00:04:58.880 |
when... Well, I messed it up. You get the point. When you say no, that's actually, 00:05:04.000 |
why don't you work harder so they'll pay you more? That'll naturally have an effect. So I think both 00:05:09.600 |
are important. And I think that if you had to choose, you want to take action. But if you 00:05:14.880 |
understand the philosophy, you'll be able to take action. Now, what I see missing in the modern 00:05:19.360 |
world of career planning is philosophy that's applicable no matter where you are. Because 00:05:26.160 |
in many ways, careers in business and work is very simple. It's as simple as this. If you have a job, 00:05:31.680 |
your job is to make your boss happy and make sure that you make more money for your company 00:05:37.680 |
than you cost them. That's it. That's really it. When I was a kid, my dad said, "Find out who your 00:05:43.680 |
boss is and make them happy." He didn't go into all the details and make your money more than 00:05:47.200 |
you cost them. But if you'll just go into your company and you find out who your boss is and 00:05:50.880 |
make them happy, you'll have a blissfully productive career. So that philosophy is simple. 00:05:57.280 |
The problem is that people give too much tactic and they talk about how to be more responsive 00:06:04.320 |
to email. Why should you be responsive to email? And so there's so much that's all around tactics 00:06:10.000 |
that's not around principles. And so what I do try to focus on is philosophy and is principle. 00:06:15.200 |
But to specifically answer your question, I do also try to help you apply it. So I want to give 00:06:19.680 |
you ideas, but then help you apply them to your life and give you examples in your own specific 00:06:25.200 |
industry and in your own specific niche. So Tanya, tell me a little bit about your career and a 00:06:29.200 |
specific problem that you are struggling with. And let's see if we can give you one or two specific 00:06:33.760 |
ideas that will help you make more money and enjoy your work life more. 00:06:38.240 |
Sure. So first of all, I am lucky that I do make enough money for myself and for my family. But I 00:06:48.240 |
also see that there is a huge potential to make more. And what I do, I work in the pharmaceutical 00:06:56.560 |
industry and I actually have my own consulting business. I can be just like another consultant 00:07:04.080 |
on down the road. But I actually think that I have certain ideas how to carve out a niche that 00:07:13.040 |
and grow that niche. I do not, though, have a plan written out and very well thought through, 00:07:20.400 |
which I do need to have. And so having ideas to bounce off someone or some kind of plan that would 00:07:30.720 |
help me be accountable would be helpful. So as a consultant, are you paid exclusively 00:07:38.640 |
based upon the number of consulting contracts and the size of those contracts by your customers? 00:07:44.000 |
Yes, absolutely. And they vary either paid hourly or paid by project. But yes, all I bring 00:07:52.400 |
a client and we have a project either on an ongoing basis or one off, and that's the money I get. 00:08:01.840 |
Okay. And is your goal currently to increase the revenue and profit of your consulting company? 00:08:11.520 |
Okay. So let me give you something practical and let's talk about philosophy and tactics. And I'm 00:08:15.680 |
just going to give you philosophy. This is one module from the course, but the tactics are going 00:08:20.320 |
to be very difficult for you to apply, but the philosophy will give you the roadmap to grow on. 00:08:25.440 |
So in a business, and you have a business, as a consultant, you have a business. In a business, 00:08:31.600 |
your goal is to generate profit. Profit is defined as revenue minus expenses. For most 00:08:39.040 |
consulting companies that are what I'm imagining yours to be, you don't generally deal with a lot 00:08:45.520 |
of expenses. If you had a manufacturing company, if you had a lot of employees, generally there's a 00:08:51.200 |
lot, then that's when you need to move into expenses more. But as a consultant, usually, 00:08:55.840 |
from what I'm perceiving you to say, you're probably just a single shopper. You have a few 00:09:00.160 |
staff members, but it's relatively small. So your main opportunity is in revenue. And in a business, 00:09:05.760 |
the only way to increase your profit is to either increase your revenue or decrease your expenses. 00:09:12.080 |
And most likely your big opportunity is to increase revenue. If your expenses are out of 00:09:17.040 |
hand, you should decrease them and that will increase profit. But your biggest opportunity 00:09:21.040 |
is to increase revenue. So in any business, there are only four things that you can change that will 00:09:27.920 |
change the revenue of your business. There are only four. You should write these down, go back, 00:09:32.720 |
listen to them later, because I'm going to go through them quickly. The number one thing you 00:09:35.840 |
can do to increase revenue is to increase the number of customers that you serve. All else 00:09:41.520 |
being equal, if you have 10 consulting clients and you increase that to 15 consulting clients, 00:09:47.600 |
you will increase the revenue and you will automatically then increase your profit as 00:09:52.640 |
long as your expenses aren't as long as you have a profitable company. So you can, number one, 00:09:56.560 |
increase the number of customers that you serve. Number two, you can increase the average size of 00:10:02.000 |
each transaction by selling more. That's number two, increase the average size of each transaction 00:10:08.240 |
by selling more. So if your current consulting contract is an average size of $10,000, but you 00:10:14.720 |
can sell more to that particular client because of additional value, additional services, whatever, 00:10:20.800 |
to $15,000, you'll increase revenue. That's good. Number three, the only number three option you 00:10:25.920 |
have is to increase the frequency of transactions per customer. So you could have a customer that 00:10:32.000 |
usually buys one contract from you at $10,000 each year, but now that particular customer can now 00:10:38.000 |
engage in two contracts with you each year for a total of $20,000. Or option number four is you can 00:10:44.240 |
raise your prices. The next consulting client that you bring on, you just simply charge them 00:10:48.720 |
more money. Those are the four ways that you increase revenue in a business. You, one, 00:10:52.800 |
increase the number of customers you serve. Two, increase the average size of each transaction by 00:10:57.680 |
selling more. Three, increase the frequency of transactions per customer. Or four, raise your 00:11:03.120 |
prices. That's it. I don't know of any other change that you can make that will ever affect 00:11:08.720 |
the revenue of your business. So business is very simple. Any business, any consulting business, 00:11:13.760 |
any storefront, any business whatsoever can sit down and look at these four things. Now, the key 00:11:19.520 |
is you have to then analyze which of these is your biggest opportunity. You have to look at it and say 00:11:26.240 |
which of these is going to give me the best chance for growth. So for some customers, let's say in a 00:11:32.960 |
consulting company, you currently have three clients, but you know you have a lot more capacity 00:11:38.160 |
and you know there are more clients that are out there for you. Most likely, the simplest and 00:11:42.560 |
easiest way for you to grow is to bring on more clients. If you have the capacity, you just say, 00:11:47.280 |
"I'm going to bring on three more clients." Now, if you're in a situation where your time is full, 00:11:52.400 |
you have no more time, you're working 40 hours a week, you have six clients, and you just can't 00:11:58.480 |
handle any more, now you look at it and say, "Well, is there another opportunity for me to grow?" 00:12:04.480 |
You could increase the average size of each transaction by selling more. And this is where 00:12:08.880 |
you would look at your consulting business and you would say, "Well, in my particular business, 00:12:13.040 |
can I sell more without particularly adding more time for me? Is my consulting input versus output 00:12:22.080 |
linear or is it multiplicative? If I sell them more, am I going to have to increase the number 00:12:27.600 |
of hours by the same amount that I've sold them or do I just need to increase my input and my 00:12:32.640 |
output just my input a little bit and my output will increase substantially?" So you would look 00:12:37.440 |
at that and analyze, "Is that the best move or should I increase the frequency of transactions 00:12:42.000 |
per customer? Is my customer base the type that they would buy more things from me if they just 00:12:47.600 |
simply had more opportunity and so let me have them come into my storefront, whether they're 00:12:51.440 |
virtual or real, more frequently or do I just raise my prices?" Most of the time in consulting, 00:12:56.960 |
your best opportunity is going to be increase the number of customers you serve and raise your 00:13:03.200 |
prices. But it all comes down to how much time do you have, et cetera. So that's a good example of 00:13:08.560 |
how philosophy, if you understand the philosophy, then you'll have to do the hard work of analyzing 00:13:13.200 |
your business. And I couldn't hope to have the actual details of your business to actually know 00:13:18.560 |
for sure, yes, this is the specific thing that you should do. But my hope is that by talking 00:13:24.800 |
through the concepts and just the very cursory way that I've done there, you can take that and 00:13:29.200 |
look at your business and try to say, "Okay, with my business now, how do I actually put this into 00:13:34.640 |
practice? Where's my low-hanging fruit?" And in any business, this should be for most people 00:13:40.000 |
relatively straightforward. I know for mine, if I just look at these four things, it's obvious to me 00:13:44.480 |
where to focus. And in most businesses, it's obvious where to focus. There are times where 00:13:49.280 |
it's a little bit less obvious and you'll have to take that. So hopefully those ideas would be a 00:13:53.680 |
good example of philosophy and you can take them and study your business. And if that's helpful, 00:13:58.160 |
I'd love to have you join me. Again, RadicalPersonalFinance.com/increaseincome. 00:14:02.240 |
And here's the thing. Your biggest opportunity is to spend... On today's show, I'm going to be 00:14:06.960 |
moving very quickly because I got a bunch of callers on the line and I'm trying to target 00:14:09.680 |
an hour-long show. But in the course, I'll answer as everything that I possibly can. Just like any 00:14:15.280 |
good class, I'm convinced more than half the value of the course is just working with me and other 00:14:20.560 |
students in specifics for your situation. So I hope that helps you, Tania. We go to Mario in 00:14:26.080 |
Norway. Mario, how can I serve you today as it relates to career and income planning? 00:14:30.160 |
Yes. Hi, Joshua. Thank you very much for taking my call. Well, the question I have is I'm 00:14:39.600 |
developing a basic course program like a part-time job. I also work as an engineer in the oil business 00:14:47.120 |
here in Norway for today. But this basic coaching program is about a young professional. So my 00:14:55.280 |
question is, what do you think should be the strategy to reach more young professionals 00:15:01.120 |
to help them elevate their financial education, you know, to do good or bad regarding management 00:15:08.640 |
their money from early stage in life? Where I should focus my energy to try to reach people? 00:15:16.720 |
That is not an easy question. When you talk about creating educational products, 00:15:23.440 |
how do you imagine, in a perfect world, how do you imagine delivering this information and education? 00:15:29.680 |
Well, what I'm doing is trying to contact people who I can work with them for a period of time. 00:15:40.160 |
Let's say it has to be a minimum of three to four months in a one-to-one basis. Of course, 00:15:46.560 |
I want to focus basically in what I think about is try to help them first visualize where they are 00:15:55.920 |
regarding the financial situation. And of course, what came to my mind is when people start making 00:16:03.040 |
money as a professional, I mean, they just finish the university, graduate, and then of course, 00:16:08.240 |
they get all the advertising and everything and try to get a lifestyle according to what they are 00:16:15.840 |
starting to earn. So I have been there. So that's what I'm thinking. It would be very nice just to 00:16:22.000 |
try to teach people to do better. But I have been dumb. I mean, I have 20 years career as an 00:16:28.800 |
engineer. So I have always been working as an engineer earning quite good money, but also I was 00:16:34.960 |
quite spending a lot. But I'm in a good position anyway. And are you trying to actually build a 00:16:41.520 |
business from this endeavor that would support you? Or is this just a labor of love? 00:16:46.400 |
Both, I would say. Because actually, what I would like in a point is to jump from my 00:16:54.160 |
engineering career to just a coaching career, I would call it financial coach. But it's just 00:17:00.320 |
to help young people to organize this. Because I really, really enjoy that very much, to be honest. 00:17:06.000 |
So I actually working on that. So I would like to do that. And I started trying this 00:17:14.160 |
kind of launching a better coaching program to do that. 00:17:18.800 |
So this question is one of the hardest that I can possibly imagine. And frankly, I don't have a good 00:17:26.480 |
answer for you because I don't really believe it's possible. But I'll explain that so that you can 00:17:31.200 |
understand. Now, obviously, I would be quick to affirm that nothing is impossible. You just got 00:17:37.120 |
to find the right way. But I don't know how this can be done. I don't know how to do it. I don't 00:17:42.160 |
know how it can be done in the way that you're describing it. Let me tell you why. When it comes 00:17:47.280 |
to money and trying to teach people about money, you have a couple of unique challenges. First, 00:17:54.240 |
you're dealing with a subject that some people are interested in and that many people are simply not. 00:18:00.000 |
Most people don't care about their money. Now, if you tell them that to their face, 00:18:04.960 |
they'll quickly say, "Well, I actually do." But the reality is that most people simply don't care 00:18:08.960 |
about their money. If they cared about their money, they would pay attention to it and they 00:18:13.360 |
would actually do something about it. But they obviously don't because they don't pay attention 00:18:17.920 |
and they don't do anything about it. So most people just don't really care about their money. 00:18:21.920 |
They only care about their money insofar as they can use it and spend it as they want to and earn 00:18:26.400 |
it. And they think it'd be nice to have a little bit more, but they don't actually demonstrate that 00:18:30.640 |
it's nice to have a little bit more by actually doing something. Don't mean to be overly harsh, 00:18:37.040 |
but that's truth as I see it. So most people don't care. The people that do care about their money 00:18:42.480 |
actually are probably already likely to do something about it. There's so much information. 00:18:49.040 |
I can't, I mean, is there a subject that's talked more about than money? I don't know what it is. I 00:18:55.600 |
mean, if you expand money to its full scope in every area of our life that's discussed about, 00:19:00.560 |
I don't know of a subject that's discussed more. It's certainly, it's a constant. Is there a 00:19:07.520 |
subject that's been written about more than money? I don't, there's so much from ancient 00:19:13.040 |
texts till today. I mean, you can go through the Bible. Jesus talks more about money in the Bible 00:19:19.600 |
than faith or heaven or anything that people usually associate with being a religious topic. 00:19:24.640 |
Most people, there's more written about money than almost anything else. So is there anything 00:19:30.240 |
that could be actually created that was new? I don't think, not much. There's just different 00:19:37.360 |
variations of it. So you have a problem of people aren't really interested. Well, what about the 00:19:43.680 |
people who are interested? And the people who are interested for kind of quick and dirty analysis 00:19:49.440 |
probably fall into two buckets, those that have money and those that don't have money. 00:19:55.440 |
And here's the basic problem. Those that have money don't need to know how to make more of it. 00:20:03.360 |
And those who don't have money don't have any money to pay you to help them get some. So 00:20:08.240 |
you wind up looking at the people that you want to help, those who don't have money, 00:20:13.840 |
and saying, "Well, I want to help you, but I don't know how to help you because you don't 00:20:16.400 |
have any money to pay me." So the only thing I know to do this is to possibly these two ideas. 00:20:23.040 |
Number one, the best value for you to build a business is found in serving the wealthy 00:20:30.080 |
because they have money and they can buy things from you. Because teaching people about money or 00:20:35.760 |
coaching them about money is not an actual necessity, because of that, you can't sell it 00:20:43.920 |
in the same way that you can sell rice to poor people and make a living. If I tried to sell 00:20:48.880 |
financial advice to poor people, I wouldn't make a living unless I could sell it for very 00:20:56.240 |
inexpensive, which is media. I'll come to in just a moment. So the best way for you to build a 00:21:02.480 |
business is for you to actually go and serve the people that have money. But if you're going to 00:21:08.080 |
serve the people that have money, you have to bring some particular value that's of value to 00:21:12.400 |
them. And this is where the world of financial planning comes up. The world of professional 00:21:16.960 |
financial advice is very good at helping people who have money get more of it or helping people 00:21:24.080 |
who have money to hold on to what they have. So if you become somebody like a tax expert 00:21:30.400 |
and you can help engineers living in Norway keep more of their money from the Norwegian tax system, 00:21:36.000 |
you can sell that advice because you can put a specific monetary value on it. You can say, 00:21:41.440 |
"Look, I'll charge you $1,000, but I'll save you $5,000." Well, any person with money will take 00:21:46.640 |
that deal all day long. Or you can sell investment advice or you can sell services of some kind, 00:21:52.800 |
whether those services are as normal as bookkeeping or if they're as esoteric as, 00:21:59.120 |
"I'll help you hide your money in the Caribbean islands so that you get it out of the European 00:22:02.800 |
system." I don't know what issues are appropriate to the Norwegian scenario. But you can make a lot 00:22:09.520 |
of money selling good care of money to rich people. But it's hard to make a lot of money 00:22:15.600 |
selling good care of money to poor people. About the only way to do it is if you can have a giant 00:22:21.120 |
number of customers with a very low cost of servicing those customers with a small transaction 00:22:27.040 |
size. That's what I'm doing. That's what radical personal finance is. Because my cost of reaching 00:22:32.080 |
many people is extremely low, I can afford to do what I'm doing right now. I can create education 00:22:38.800 |
that can reach a mass audience. And it doesn't matter to me in terms of costs, whether 10,000 00:22:44.880 |
people are listening to me or 100,000 people are listening to me. It costs me the same amount every 00:22:49.520 |
month. So I can create a large free option to serve people who may not have a lot of money. 00:22:58.800 |
And then I can use that as a marketing process to attract the people who do have money 00:23:04.400 |
to my other opportunities to pay me for stuff, whether that's coaching or a product or advice 00:23:10.800 |
or something like that. But I couldn't sell $400 courses on how to build an incredible career and 00:23:18.880 |
increase your income to people who are broke. They don't have the money to do it. Now, if they 00:23:22.960 |
were wise, they should. I have no problem whatsoever encouraging somebody who's broke to invest in 00:23:30.240 |
their income. But on the whole, it's been my experience that people don't generally do that. 00:23:34.480 |
They should. I did. I used to have done it. I've seen people who do it. But those people, 00:23:41.120 |
they're out there and I hope I can serve them. But I'm just speaking generally as far as a 00:23:44.960 |
business is hard to do. So the only way that I can see that you can actually do a business helping 00:23:49.920 |
people who don't have money is if you can serve them in a large number. That would come down to 00:23:55.760 |
speaking, speaking fees. That would come down to creating products that can be distributed widely. 00:24:01.040 |
So if you want to work with high school students and you create a high school curriculum or you 00:24:04.800 |
want to become a lecturer or you want to create a particular product, et cetera, but I don't know 00:24:10.000 |
how you can work with individuals. And that's the nutty problem about money. I really don't see any 00:24:15.600 |
big solution to solve it. But what I would encourage you to do is to say, "Do I really 00:24:21.920 |
want to do this and help poor people or do I want to do this and help rich people?" If you want to 00:24:26.480 |
help rich people, go into the professions and find an opportunity where with your profession, 00:24:32.240 |
you can actually help them, save money on taxes, help them invest better, et cetera. 00:24:37.440 |
Rich people will pay constantly for good financial advice. Or if you want to help people who aren't 00:24:42.240 |
rich yet, then look at it in service and try to figure out how can I build an audience for my 00:24:48.800 |
service and then try to figure out what that particular audience needs in terms of service. 00:24:55.040 |
But I wouldn't, unless it's a labor of love for you, I wouldn't jump out of an engineering career 00:25:01.040 |
first off to try to go and help poor people. The best people who have the opportunity to help 00:25:07.680 |
poor people are those who are in their life naturally. So I think back to a high school 00:25:12.800 |
teacher that I had. He was an economics teacher. In the school that I graduated from high school, 00:25:17.520 |
all of the people in that school were required to take instruction in economics. And this teacher 00:25:24.800 |
worked very diligently to labor and to lay for his students a good foundation in personal finance. 00:25:31.360 |
He took it very seriously. It was very simple, but he was really good. But he had hundreds of 00:25:36.240 |
students per year coming in through his classes. And a small percentage of those students were 00:25:44.880 |
able to actually put those things in place. So if you can figure out some way to put yourself 00:25:50.560 |
in the position where somebody is going to be forced to work with you, then possibly you can 00:25:57.680 |
help them. But it's a hard question. I know a lot of people in the personal finance 00:26:01.920 |
punditry world and doing what I do who don't know how to solve it. I don't know it either. 00:26:05.840 |
What you hear is my very best attempt to do what you're saying. So check back in a few years and 00:26:12.400 |
I'll report on the results. Andrew in Maine, welcome to the show. How can I serve you today, 00:26:17.440 |
sir? Yeah. Hi. Thanks for taking the phone call. So like I said, when we first spoke, I'm a 00:26:24.880 |
carpenter, fairly rural Maine. I have not lived in the area for too long. And it seems the only 00:26:32.720 |
thing I can do to increase my income is either raise my price or hire people and just get more 00:26:39.120 |
jobs. I'm kind of wary of being a huge company, a big crew. I like to offer solo craftsmanship. 00:26:48.400 |
I'm really one-on-one with a customer. Everybody seems really happy. But it seems like there's a 00:26:54.800 |
ceiling as far as trades go. So I didn't know what you might have for input on that. 00:27:02.480 |
Where do your customers currently come from? Mostly word of mouth. Just to give you an idea, 00:27:10.160 |
we have a website my wife made. I got to actually compliment on it the other day. 00:27:14.080 |
I'm one of like four people. What's your website? 00:27:16.800 |
LibertyTimbers.com. Okay. So we're going to try to increase your business. If anyone wants to see 00:27:24.000 |
what Andrew in rural Maine can create for custom woodwork, you can go to LibertyTimbers.com. Go 00:27:28.960 |
ahead, Andrew. Keep going. Yeah. Thanks. I'm one of like three people in this area that even has a 00:27:36.320 |
website. So I get phone calls off my website. I leave cards around town. I talk to just about 00:27:44.000 |
everyone I know. And word of mouth seems to be the best way to build a lasting trade business. 00:27:57.280 |
Just from everybody I've talked to and things like that. Mass marketing doesn't really work 00:28:01.760 |
around here. But I live on the coast. There's really, really high-end coastal homes. And I like 00:28:09.840 |
really fine woodworking. So it kind of works that way. Like I said, it seems like there's a price 00:28:16.000 |
ceiling and slowly working up, but it can only go so fast. And it's a challenge working 40 hours a 00:28:26.320 |
week with a family, also meeting people for future work. And just, you know, things are going well. 00:28:37.120 |
I'm not employed as a carpenter. That doesn't seem to go very well for anybody. But self-employed 00:28:44.960 |
seems like a pretty good niche for me. I'm fairly young and it's a dying breed. So 00:28:54.320 |
that's kind of where I'm at with my whole business. 00:28:56.960 |
- So from looking at your website, it looks like you do a lot of, you're primarily, 00:29:03.440 |
you're doing carpentry, fine carpentry, but it's very much residential as far as working on houses. 00:29:09.600 |
You work on houses, you do home restoration and remodeling, you're doing some timber framing. 00:29:14.000 |
So you're not creating furniture. What you're doing is you're creating structures. Is that 00:29:17.840 |
accurate? - Yeah. And I have a background in making, 00:29:22.240 |
I mean, I can make furniture and my wife and I always joke about the tables that you see for 00:29:26.640 |
$15,000. I mean, I know how to make those. I don't know how to sell those, but yeah, I do restoration. 00:29:35.360 |
I do remodeling, mostly things like that. And I work right now, it's just me. I like that because 00:29:42.640 |
I'm reliable and I show up and I don't steal my own tools. So I'll keep things, you know, 00:29:50.480 |
I keep things fluid as far as my family life and my business life. 00:29:57.440 |
- So here's what, how I would, here's the direction that I would turn you on. In the course, 00:30:06.320 |
I give a case study of, so I look at a lot of businesses and I enjoy seeing particular businesses 00:30:15.120 |
and I enjoy analyzing those businesses from people who are in weird niches that I come across. So let 00:30:20.800 |
me tell you about one that I profile in the course. The website is powerstrokehelp.com. 00:30:28.080 |
Now I stumbled across this particular website when I was building or when I was researching 00:30:34.800 |
Ford diesel engines. I needed to buy a diesel pickup truck and I was researching Ford diesel 00:30:39.120 |
engines. And particularly the problem that I was researching was an engine called the Ford 00:30:43.840 |
six liter diesel engine. This engine, when Ford created it, was known, it was supposed to be a 00:30:50.160 |
great engine, but it had all kinds of problems. And so I was trying to decide, there is a glut of 00:30:54.400 |
them on the marketplace where you can get a newer pickup for pretty cheap because these engines are 00:30:59.920 |
so considered to be major problems. And I didn't know, should I go with a six liter or should I go 00:31:05.040 |
with one of the other engines? Because it seems like there's a big supply, price is cheap, but I 00:31:09.680 |
don't want to have problems and diesel engines are particularly problematic. So I stumbled across 00:31:14.480 |
this guy who has this website called powerstrokehelp.com. Now what he does, he exclusively 00:31:22.000 |
works on Ford diesel engines. But the model of his website that I'm going to describe to you 00:31:29.120 |
is a model that you can take and apply to your industry and anybody else who's in some industry, 00:31:35.120 |
even if it's something like you, where you have localized custom work. Now, I think, although 00:31:42.800 |
I haven't researched this, I think the guy who wrote it, his name is Bill Hewitt. I think he 00:31:47.520 |
probably started just like any other mechanic, just working on cars. Now in that approach to 00:31:55.120 |
learning to work on cars, at some point in time, he became interested in diesel engines. And so 00:32:00.640 |
he specialized in diesel engines. And this is one of the things that's super important is when you 00:32:05.680 |
find a specialty that's in demand to specialize down. In a modern market economy, the more 00:32:12.000 |
specialized you are, the more money you can make because the supply of people who, the supply of 00:32:20.400 |
workers who are able to do that work will be much smaller. So you can see this in many industries. 00:32:27.600 |
You should see it in the construction industry. Somebody who is perhaps a specialized 00:32:34.080 |
Finnish carpenter for boats, who only does Finnish carpentry on boats, should in your area, 00:32:42.240 |
if you have boats on the coast of Maine and if this is in demand, should command a higher hourly 00:32:48.000 |
wage or a higher rate than somebody who does Finnish carpentry on houses. And both of those 00:32:54.320 |
Finnish carpenters should command a higher hourly rate than somebody who just does general carpentry. 00:32:59.360 |
Now, this is subject to there actually being a demand for the work. A Finnish carpenter 00:33:05.520 |
who does Finnish carpentry on boats but lives in the Sahara Desert is going hungry. They're not 00:33:13.600 |
earning a higher wage. They're going hungry. So there has to be a demand. But if there's a demand 00:33:17.600 |
for work, then you'll make more money as a specialist. A physician who is a specialist 00:33:23.600 |
can command a higher hourly rate or a higher wage than is a physician who is a generalist. 00:33:29.520 |
And this basically applies to any industry, any company. The work of somebody who's at the top 00:33:36.880 |
is more specialized than the work of somebody who's at the bottom. And this is one of the 00:33:40.080 |
reasons why they get paid more money. So the first career, not having spoken to him, just analyzing 00:33:45.600 |
his website, the first career move that I would bet Bill Hewitt made was he went from being a 00:33:50.000 |
general mechanic to being a diesel mechanic. The next move that he made was to become not just a 00:33:56.160 |
diesel mechanic but to become interested in Ford diesels, exclusively power stroke diesels. He 00:34:01.440 |
doesn't work on Chevys. He doesn't work on Dodges. He only works on Ford power stroke diesels. And 00:34:07.040 |
because of his expertise with Ford power stroke diesels, he developed an inside specialized 00:34:13.920 |
knowledge, which makes him much more valuable as a mechanic than some other people. Years ago, 00:34:22.000 |
I owned a Honda Accord. And one of the major benefits that I had with this Honda Accord 00:34:27.200 |
is I lived a few blocks away from my mechanic who only worked on Hondas, and if he was feeling 00:34:33.760 |
generous, a Toyota every now and then. But for over 30 years, he had worked exclusively on Hondas. 00:34:40.160 |
And so what this gave him was a vast background of information. And it always kept me with the 00:34:47.280 |
cheapest bills possible because he could diagnose my car so fast. So because of his breadth of 00:34:52.720 |
experience with Hondas, he always knew, "Oh, this particular year of Honda, they had this one 00:34:58.080 |
problem and he would just swap out the part and it would cost me 60 bucks. Whereas if I took that 00:35:02.000 |
car to the general mechanic, it would cost $200, an extra $140 for the time of diagnosis." He knew 00:35:07.920 |
those things right off the bat. I have no idea how much he ever charged me for anything. I just 00:35:14.000 |
knew that he charged, he was so fast at fixing things and doing things because he'd done it so 00:35:18.320 |
many times that my price was cheaper, but I'll bet his hourly rate was higher because he could do 00:35:24.480 |
things faster. So as I'm telling you this story, Andrew, be thinking about the parallels to the 00:35:30.080 |
construction industry and your competence as a master craftsman in a particular niche. 00:35:35.200 |
So back to Bill Hewitt of Ford Power Strokes. So I would guess that he built a specialized 00:35:42.000 |
business, but along the way, about 10 years ago, he pulled out his video camera 00:35:45.840 |
and he started taking videos and putting those videos on YouTube. And he started telling other 00:35:50.880 |
people about Power Stroke engines and started talking about the benefits and the problems of 00:35:55.840 |
those engines. Well, on his YouTube channel today, 10 years later, he has, I don't know if it's 00:36:02.240 |
thousands, I don't have it right in front of me, but he has something, he has probably thousands, 00:36:07.680 |
hundreds, if not thousands of videos on his YouTube channel. And he has 112,000 subscribers 00:36:16.080 |
to his Power Stroke Help YouTube channel. Now, what has he done with that? Well, 00:36:24.720 |
he's expanded. First of all, he does still offer mechanical services. He probably spins a wrench 00:36:31.520 |
every now and then himself, but more importantly, he's outside of Atlanta in Georgia. He has a shop 00:36:36.800 |
with multiple mechanics and the only vehicles they work on are Ford Power Stroke engines. 00:36:41.360 |
But that shop, because of their specialization, is in such high demand that they not only pull 00:36:46.400 |
customers from their local area in Atlanta, they pull customers from across the country. 00:36:51.440 |
He tells stories on his YouTube channel of how he has customers who will buy a truck, 00:36:57.280 |
a pickup truck in California, and they'll specifically buy a six-liter Ford with low 00:37:02.640 |
miles, but that's older, but has low miles. They'll buy it in California. They'll put it 00:37:07.360 |
on the trailer and ship it from California to Atlanta, Georgia in order for him to pay him 00:37:13.280 |
about $15,000 for what's called in the industry bulletproofing. They do all these things to fix 00:37:18.560 |
the studs on a six-liter engine, fix out all the problem parts, and basically take the six-liter 00:37:22.960 |
engine from a problematic engine to a really great engine because it's been out for so long, 00:37:27.360 |
they know how to fix the problems. So these guys will buy a pickup truck in California, 00:37:31.600 |
used pickup truck with 30,000 miles, ship it to Atlanta, Georgia, pay him $15,000, 00:37:36.160 |
and then ship it back out to California for them. And they'll do that all the time. 00:37:42.320 |
And so he's got this shop where not only is he drawing on a customer base locally, 00:37:47.120 |
but he's drawing on a regional and even national customer base for the actual work. So he has a 00:37:52.080 |
big shop with a bunch of mechanics working for him. That's one revenue line. Notice how the 00:37:56.640 |
revenue lines have increased from generalists to diesel specifics, then to diesel specifics on 00:38:02.240 |
Fords. And this man today is the nationally known person on diesel engines. If there's anybody who 00:38:10.800 |
looks at diesel engines, researches them, works on them, it's hard for me to imagine that they 00:38:15.920 |
don't at least every now and then stumble across his work because it's so specialized. 00:38:20.640 |
So he dominates this market for work. But what he's also done is he's now taken that expertise 00:38:25.840 |
and he's translated it into other lines of revenue. On his website, he sells educational 00:38:31.200 |
products. He has some of them that are free, which are for owners, but he has educational 00:38:36.880 |
products for power stroke owners and mechanics. And he has them for each of the Ford diesel 00:38:42.480 |
engines. And he'll sell subscriptions to these courses, which are basically him with a video 00:38:48.000 |
camera telling people how to diagnose and how to fix all of the problems with their diesel engines. 00:38:53.760 |
So he sells these courses. In addition, he also has other lines of revenue from his website, 00:38:59.600 |
such as the sale of products. He sells some oil products. He sells some different things that 00:39:04.640 |
will help your engine run better. He doesn't sell a lot of it, but he sells some. And I assume he 00:39:09.200 |
makes some commission revenue from that as well. Also, he has other lines of revenue, such as 00:39:15.120 |
fixing up and selling trucks. So what they'll do is they'll have people who are looking for a 00:39:20.160 |
particular truck, and these are people who need the truck to do a serious job. And they'll call 00:39:24.400 |
them and say, "I'm looking for a truck with these attributes. Can you find it?" And they want his 00:39:29.840 |
expertise to find it. They don't care where he gets it, but they care that he goes over it and 00:39:33.920 |
he fixes it up. And he sells them at high prices to people who demand these vehicles. They'll also 00:39:38.960 |
take other vehicles that are broken down and they'll bring them in and he'll fix them up. And 00:39:43.120 |
then he sells them on his YouTube channel. So just about every week on his YouTube channel, 00:39:46.640 |
he'll post a video, a 20-minute video of him and one of his guys walking around their lot, 00:39:51.200 |
showing all the Power Stroke trucks that are for sale. And today, if I were looking for a Power 00:39:56.080 |
Stroke truck of the vintage that he likes to deal in, I would very likely go and buy it from him. 00:40:02.560 |
I would add to the cost of probably a few extra thousand dollars over something that I could find 00:40:06.480 |
locally and at the cost of going to Georgia. Because he's eliminating, he's solving a major 00:40:11.520 |
problem for buyers of used vehicles, which is confidence in the quality of the vehicle. 00:40:16.640 |
That's why used vehicles don't sell well, partly because some of their expected lifespan is used 00:40:22.080 |
up, but partly because of the risk that you take in buying a used vehicle, which has nobody standing 00:40:26.560 |
behind it. So he's built this particular business where he stands behind it. His guys have gone over 00:40:32.560 |
that truck from tip to tail and fixed everything on it. So you have a high confidence and you're 00:40:38.960 |
willing to go in and he's selling a 2004 Excursion here for $36,000. And I'm sure he'll sell it. He 00:40:45.600 |
sells a lot of trucks. So I use that as an example. That's a case study that I go over in the course. 00:40:50.240 |
I use that as an example to talk about how you actually can take a business that most people 00:40:57.680 |
would look at and say, "Well, it's just a matter of, I just work on trucks. How can I expand this?" 00:41:06.080 |
And you can say, "How can I apply business thinking to my lines of revenue and try to figure out how 00:41:10.800 |
do I grow my lines of revenue?" So in a business like yours, specifically Andrew, you could probably 00:41:16.240 |
do a similar thing. Now you may not be able to do the same thing because the specific attributes of 00:41:21.520 |
your business are different. If you live in rural Maine and most of your work is done on physical 00:41:26.400 |
structures, remodeling, local timber frame construction, et cetera, then you're going to be 00:41:31.760 |
limited based upon your pool of customers. If Bill Hewitt were on a Caribbean island and there were 00:41:37.680 |
200 total Powerstroke trucks on the island, he could probably develop a reputation as an expert 00:41:44.000 |
in Powerstrokes, but he couldn't do what he's doing where he lives in Atlanta, where in Georgia, 00:41:48.720 |
in rural Georgia, everybody and their mother drives a diesel pickup truck and majority of 00:41:53.040 |
them are Fords. So you've got to actually have a market. But you can still look at your business 00:41:57.600 |
and you can analyze outside of it. And you can look to say, "What is the core product that we're 00:42:03.040 |
selling?" And then you look to say, "What are other products that we could sell?" Some businesses, 00:42:08.240 |
there are lines of continuity where you can sell warranty services, you can sell additional 00:42:13.120 |
consulting services. Sometimes you can develop products. Sometimes in timber framing, if you have 00:42:18.480 |
an expertise in timber framing, I'm sure you are aware of so many people are interested in learning 00:42:22.800 |
timber framing. So perhaps you can take your expertise and you can develop that into teaching 00:42:27.520 |
timber framing to others. And that may result in you traveling during the winter months and 00:42:32.000 |
possibly doing timber framing workshops, possibly selling timber framing tools, possibly developing 00:42:37.120 |
timber framing educational products to help people who want to do their own timber framing. 00:42:41.920 |
You're really good at building a pergola in the backyard using all hand tools with traditional 00:42:46.640 |
200-year-old timber framing methodology, but now you sell and teach other people about that. 00:42:51.280 |
So whether it's products that you sell on your website, tools that you build and develop, 00:42:57.040 |
instruction manuals, et cetera, you can look at a business like yours and try to figure out, 00:43:01.440 |
"Well, where are my opportunities for growth?" There's not a guarantee that you can do everything, 00:43:07.200 |
but if you start looking at it and you start analyzing and saying, "Well, what can I do? 00:43:12.160 |
What could I offer?" You may be able to find additional lines of revenue that you could add 00:43:17.520 |
into your business. Go and look at something like PowerStroke Help and look at how somebody in a 00:43:22.880 |
totally disconnected business is doing it. And then take your business and start looking around 00:43:29.360 |
online, start talking to people and see what other people are doing on the subject of timber framing 00:43:36.160 |
and see if you have some ideas that would interest you enough to pursue. And if you'll start adding 00:43:40.160 |
them and pursuing them, maybe it's you build some products that are shippable, maybe you do some 00:43:44.640 |
furniture. In today's world where any individual can reach an international marketplace with a 00:43:50.720 |
very low cost through the connectivity provided by the internet, we have a lot of opportunities. 00:43:57.040 |
And there's probably some ways that you can apply those to your particular industry. 00:44:01.440 |
Daniel in Texas, welcome. How can I serve you today, sir? 00:44:04.400 |
Daniel T. Johnson, CEO, PowerStroke Health, Inc. 00:44:06.080 |
Thank you, Joshua, for taking all of our calls today. And good job. I haven't had the chance, 00:44:11.200 |
as I said earlier, as a beta subscriber to the career and income course, I haven't had the chance 00:44:16.160 |
to look at the new stuff yet, but it's definitely helpful to begin with. 00:44:19.840 |
Well, thank you for being a beta member. I appreciate it. 00:44:22.080 |
Yeah, you're very welcome. Yeah, so I am currently a restaurant manager and 00:44:27.120 |
especially for the restaurant business, I make good money. I have a pretty good schedule. I've 00:44:32.800 |
gained seniority within the company, but I am pretty well tapped out for, I could move up in 00:44:39.840 |
the company, but it would be require us to move, which we're not super excited about. And which 00:44:46.800 |
we realize is a, I mean, that's a limiting factor. And we are as well, at best, I would make the same 00:44:54.160 |
amount of money. I probably would even make less than I do now for the pleasure of running my own 00:44:59.840 |
store. So that's not ideal. And I don't know how much you know about the restaurant business, 00:45:06.400 |
but it is not, I mean, hours are typically very long. Money is not great. 00:45:14.320 |
Depending on what exactly you're doing, especially at a lower level, once you get to be a store GM, 00:45:18.960 |
you can make pretty good money. And I know people who make, as you were talking about the other day, 00:45:25.200 |
they get into that. I think it was the 5% percentile you're talking about making 00:45:29.600 |
above $120,000. So that is certainly possible. So I'm trying to figure out 00:45:35.520 |
about whether I seek to pursue something else in the restaurant business, 00:45:42.240 |
or I've kind of started playing around with learning to program. So something I've always 00:45:46.960 |
kind of had an interest in, and certainly I think there's a big future in that just as we become 00:45:52.880 |
more and more technological. I've also got multiple side things I've kind of done, and as well, 00:46:01.120 |
trying to get into real estate investing. I actually have a couple investors lined up and 00:46:07.040 |
I'm trying to do apartment multifamily investing, but it's just the market. I'm basically in Houston 00:46:13.360 |
and the market everywhere is extremely challenging right now. So any thoughts, 00:46:19.040 |
so the options are kind of, do I pursue something in the restaurant business and seek to, 00:46:26.880 |
I've do my best to make the best job choice possible, but no, I might take some hits there 00:46:35.680 |
on the hours and such, but increase my income, or do I take the time to basically learn an entirely 00:46:45.280 |
different skill such as programming, jump industries. And even my plan with that, 00:46:50.960 |
which I'm trying to figure out now is actually kind of create a website. Because there's not 00:46:54.720 |
a whole lot of resources from, hey, here's someone who's actually gone from totally not 00:46:59.120 |
in the industry to doing this, kind of create a blog or something to help other people walk that 00:47:05.520 |
path. But, or just kind of stay with, I have a pretty good job, I make pretty good money, 00:47:11.760 |
it's better to develop this other side stuff. How much are you earning currently? 00:47:15.680 |
I make about 70,000. And how much are your monthly living expenses? 00:47:25.760 |
I mean, it depends on how you define it. I would say our hardcore living expenses are 00:47:33.120 |
hard because I basically practice a $0 budget. So it's like, well, what does that mean? 00:47:40.240 |
I would say probably about 2800, give or take to 3000. And then the rest goes, I mean, 00:47:52.000 |
that's including putting money away for car repairs and et cetera, et cetera. 00:47:55.680 |
Tavish Leff: So if you had $3,000 a month of revenue, could your lights stay on, 00:47:59.920 |
your rent get paid, and your family continue to eat? 00:48:03.360 |
Tavish Leff: Okay. So that's important because it means you have tons of options. 00:48:07.360 |
That's very different than if your monthly living expenses were 8,000 a month, 00:48:11.840 |
and you're constantly behind. So you've done a good job of planning and giving yourself options. 00:48:18.480 |
So now let's go to the careers. Do you have any reason why you want to stay in the restaurant 00:48:24.480 |
business other than the fact that you know it, you're making money at it, and you can do it? 00:48:28.880 |
Michael O'Hanlon Not really anymore. As everyone is, 00:48:34.560 |
I'm tired of the late nights, and I would like to spend more time with my family. 00:48:39.200 |
Tavish Leff: Right. So you asked what I know about the restaurant business. I don't know a lot. 00:48:44.880 |
I just wonder why anybody works in it, at least without owning a bunch of restaurants or without 00:48:49.760 |
a passion for cooking. But it just seems to me like a meat grinder that's very difficult. I 00:48:54.560 |
don't know how people make it. But I've always just assumed maybe there's something I don't know 00:48:59.600 |
about. And I have learned, I think there are some people who like the schedule, but it is a hard one 00:49:06.080 |
Yeah. I will just tell you, I think it is one of the industries, and I think more industries are 00:49:11.040 |
more this way, but it's definitely one of the industries you can start as a dishwasher and end 00:49:16.080 |
up being a GM. And I think that's where a lot of people, it's, "Well, I'm kind of trying to figure 00:49:22.240 |
out what I want to do, but they offered me a job as an hourly manager." And you kind of work your 00:49:27.520 |
way up, and it happens to be that you're 45, and you're working 75 hours a week and going home at 00:49:34.240 |
2 a.m. That's just kind of what it is. Tavish Leff Right, right. That is a good point. And 00:49:38.640 |
I remember I had a client one time who was an executive at McDonald's, and he had started as 00:49:44.000 |
an entry-level McDonald's worker, and he had progressed through every stage, and he was a 00:49:50.880 |
high-paid executive, and he was so grateful. He said, "I wouldn't have had a chance without 00:49:56.960 |
McDonald's," but because of the McDonald's University and every stage along the way, 00:50:00.800 |
he was able to start with basically no skills and become a highly paid executive. So good point. 00:50:06.400 |
But for you, that's not the case because you have opportunities. So let's talk about 00:50:10.000 |
the opportunities to move on. Just going between those two, as far as programming and real estate 00:50:19.200 |
investing, does one of them excite you more? Are you more drawn to one or the other? 00:50:24.640 |
Michael O'Hanlon Oh, I don't know. I've partially gotten to 00:50:32.880 |
real estate investing because listening to you and other people, I realized that you have two 00:50:38.240 |
ways to build wealth, and it's either make a lot of money and put the excess money into some form of 00:50:45.600 |
stocks or bonds, ETFs, whatever, and let that money build and grow for you, or you do that 00:50:53.760 |
through real estate. And that kind of seemed to be the two paths that people went. 00:51:00.320 |
And so I was like, "Well, at this point, I'm not expecting to have a super high-paying job. I mean, 00:51:05.280 |
I'm putting money into my 401(k), so that will grow over time." But it's like, "Okay, I'm never... 00:51:13.440 |
And especially, I mean, I'm 28 now, so when I "retire," who knows what even $1.5 million in 00:51:22.400 |
my retirement account will do for me." So I chose real estate because it's like, 00:51:28.560 |
"This is the reasonable path." It kind of excites me. I like it. The numbers of it excite me. 00:51:36.800 |
I'm also... I am very frustrated at this point now. I have chosen to give myself a fairly 00:51:42.320 |
small pool of properties that I'm looking for, also kind of confirm those criteria with others, 00:51:50.720 |
and they believe that is a good thing what I'm doing, that I'm looking at solid properties, 00:51:56.880 |
and I want the numbers to be right, and I don't want to be driving three hours to go get them, 00:52:00.240 |
etc., etc. So that just makes it so partially, it's like, at this point, it's frustrating for 00:52:07.440 |
them like, "Okay, I'm kind of stuck. I'm sitting where I am. Maybe there's something else I can do 00:52:16.240 |
that I can build my career and my income elsewhere while still pursuing real estate and building that, 00:52:23.360 |
but kind of just also recognizing that the market's at a very high point. I don't know 00:52:28.240 |
if I think it will or won't crash. Who knows? We'll see, but kind of waiting for things to 00:52:33.600 |
do the right thing to pop up or things to cool down. 00:52:36.080 |
Right, right. Well, if you think about the difference between 00:52:40.400 |
real estate and programming, I think they're two very different paths, and it wouldn't be 00:52:46.720 |
right or wrong, but I think some very careful analysis on your part would be important as far 00:52:52.160 |
as the vision that you have for your life. Do you have any experience in either of these industries 00:53:02.000 |
yet? Not necessarily. I'm sufficient with computers. I mean, I have fairly good computer 00:53:13.280 |
knowledge when it actually comes to programming. As I've told people, I know enough HTML just to 00:53:18.000 |
break everything, so not really. I would say I almost have more experience in real estate 00:53:25.040 |
because I've been learning about it longer, and we just bought our own house a couple years ago, 00:53:29.360 |
so I've become more intimately acquainted with all of that, dealing with that ridiculousness. 00:53:34.480 |
Right. Well, the reason I say I think they would go in two different directions, 00:53:38.560 |
so the problem you face with having a restaurant job, depending on your hours, etc., 00:53:42.320 |
is it's a job that demands you to be in a certain place at a certain time, 00:53:47.360 |
and one of the benefits of real estate, but one of the challenges of real estate, 00:53:51.280 |
is you don't necessarily have to be in a certain place at a certain time. 00:53:54.240 |
So in a way, if you're going to be putting together deals, you're going to be looking for 00:53:58.960 |
deals, etc., in a way, you need the ability to go when you need to go and be where you need to be 00:54:08.960 |
when you need to be there, so you need a flexible lifestyle. Now, can programming deliver a flexible 00:54:15.120 |
lifestyle? I guess it could if you were an independent programmer. There are many people, 00:54:19.120 |
programming is such a wide range. There are mainstream programmers, and there are non-mainstream 00:54:23.840 |
programmers. There are tons of people that work full-time on standard business hours for a company, 00:54:28.320 |
and there are people who have a very diverse work schedule that it could integrate, 00:54:36.800 |
but I would see those as kind of two different paths. With programming, you need to really 00:54:43.360 |
invest in your skills, and those skills are going to be harder to invest into your particular 00:54:50.640 |
industry. So with programming, your model is going to probably be more to earn a high income 00:54:56.240 |
and then invest that money, and invest not based upon finding deals, but based upon the high income 00:55:04.480 |
and the low expenses and enjoying the lifestyle of programming, if you enjoy the mathematical 00:55:08.560 |
challenge. Most programmers pursue things, seem to pursue things, especially if they're really 00:55:14.240 |
focused on wealth. They want to pursue something like being involved with an early-stage startup 00:55:18.160 |
and building their equity, et cetera, and that's a possible world, but it's not an easy world. 00:55:23.200 |
So it's kind of its own thing, but I would guess that if you were pursuing that, it's hard for me 00:55:29.280 |
to see how you would be served by trying to build a real estate investment business and a programming 00:55:34.080 |
business at the same time. Now, with real estate, real estate has, if it's of interest to you, 00:55:39.440 |
there are lots of well-proven ways to do it, and it sounds like you're already aggressively 00:55:45.200 |
pursuing it. Now, question, do you have a lot of money that you can use now to pay for your own 00:55:49.920 |
properties? I do not necessarily have any of my own. Like I said, I've got both through my father-in-law 00:55:57.120 |
and then already just through basically talking to people, I've got at least one other investor 00:56:02.000 |
lined up, so I have some money. Now, does your job currently give you the flexibility that you 00:56:08.080 |
feel you need in order to pursue real estate and put some deals together? Yeah. So that's one of 00:56:14.240 |
the advantages to my job is that I work, I mean, I do, I work about 50 hours a week, and I typically, 00:56:21.440 |
we do breakfast. So most times I come in at five and I'm out by about two, and I've got, 00:56:29.600 |
partially because I have seniority, I've got the flexibility in there to, so I'm like, "Hey, 00:56:34.880 |
can I have this day off?" or "Can I bug out a little early?" you know, whatever. So I do have 00:56:39.360 |
that flexibility, and with being off by two, you know, yeah. Okay. Well, it's hard, so there are 00:56:46.720 |
a couple ways in real estate. So if you have the benefit of having a stable income, that can be a 00:56:51.920 |
really valuable resource for you, because you have enough money to provide for your needs, 00:56:57.200 |
to provide for your family, and you have a stable source of income. So that can help you to be 00:57:02.880 |
stable while you're trying to build your business. On the schedule that you described, it's also 00:57:08.400 |
possible that you can build the business with that. Being done at two gives you, what, six hours 00:57:14.080 |
that if you needed it, six hours to pursue putting things together. You have hours during business 00:57:20.960 |
hours and you have hours in the evening. So that's a good way to advance, and you can integrate your 00:57:27.040 |
family with some of your skills and possibly buy yourself a little bit more time to work 00:57:31.280 |
because of the flexibility there. So I wouldn't run away from it, but I would seriously consider, 00:57:36.640 |
if you're not too excited about the restaurant business, I would seriously consider a transition 00:57:40.480 |
plan. And I would look at real estate-related careers that you can work in while you are 00:57:47.360 |
trying to build your real estate investment portfolio. And I would think that if you could 00:57:52.480 |
be closer to the business, that could be a better move for you than being in the restaurant business. 00:57:58.880 |
If I were pursuing real estate and I was starting with nothing and I were flat broke, 00:58:04.000 |
I would try to get kind of a couple of jobs that are related to real estate as kind of my starting 00:58:10.640 |
position. And I would try to see if I could get a job in managing real estate. So can I get a job 00:58:18.160 |
as a building, what do they call it, the people who live in the building? 00:58:23.760 |
- Yeah, can I get a job, but like as a property manager where in exchange for some of my 00:58:27.440 |
work, I actually get a discounted rent. That would be the one thing I would pursue. So that would 00:58:33.600 |
lower my expenses and help me to learn what it's like to work as a property manager. I would pursue 00:58:40.480 |
some business in it. So I would work for a company that does rental management. And you should be 00:58:47.520 |
able to make easy. If you go work for a job for a company that manages real estate as a property 00:58:53.200 |
manager, you should very easily be able to get a job making $50,000 a year that would provide 00:59:00.240 |
enough to cover your income. And that would start to get you contacts and relationships 00:59:04.400 |
with the particular business that you're pursuing. Always the obvious example is real estate, 00:59:12.720 |
as a real estate agent, buying, selling properties, et cetera, or some specialist of that 00:59:18.480 |
as well. Because now you have flexibility, you have the potential for high income, 00:59:23.120 |
which can be helpful for you to build your own revenue and you have flexible schedule. 00:59:29.920 |
Frankly, that would be what I would pursue because there's no reason why you can't make 00:59:34.880 |
six figures as a real estate agent. As you build the business, if you've got the financial ability 00:59:39.600 |
to get started during the difficult years, you can make six figures as an agent. You can have 00:59:43.440 |
a flexible work schedule. You can, along the way, build up a little management business if you want 00:59:48.560 |
to as well. And you can develop cashflow, which you can use and you're in the business. So you'll 00:59:53.040 |
see the deals. That's a time proven example. Or working with someone else that services the real 00:59:59.680 |
estate industry. I guess I would see that if you have interest in it, I would see that as something 01:00:06.000 |
seriously worth considering because it gets you closer to the business. You're more likely to find 01:00:10.720 |
out about real estate deals in Houston, Texas. If you're working in the real estate industry in 01:00:16.240 |
Houston, Texas, then if you're managing a breakfast cafe in Honolulu, Hawaii, I obviously changed your 01:00:23.680 |
location just to prove the point, that the closer you are, the more likely you are to meet investors, 01:00:29.520 |
the more likely you are to meet sources of capital, the more likely you are to come across 01:00:33.200 |
deals. And if you want to be as an investor, you need deal flow and you need money flow. 01:00:38.640 |
And those are probably going to be served by you being closer to the business than in the 01:00:44.480 |
restaurant business. So I wouldn't jump out, but I would seriously consider transitioning. And if 01:00:48.960 |
you were convinced that that were the direction you wanted to go in, I think there's a lot of, 01:00:58.880 |
Okay. Yeah. And I had kind of asked some people who, one of the communities I'm part of that do 01:01:04.000 |
real estate, like, well, should I try and pursue a job in the industry to help, you know, give me 01:01:10.480 |
contacts or whatever. And they're like, eh, maybe, maybe not. It just depends. I think that was 01:01:15.920 |
actually great of an idea. So, and frankly, being a real estate agent sounds absolutely terrible to 01:01:22.640 |
me. So I probably would not go that route. But so you kind of see those as almost two, 01:01:27.920 |
it'd be better to try and find a actual job in the industry that would pay me decently. And then I 01:01:38.080 |
can, whatever, then trying to get an entirely different career path altogether, like going 01:01:49.440 |
and doing programming. I mean, programming sounds interesting to me. So that's kind of why I was 01:01:53.040 |
pursuing it. And I was like, well, maybe I can then develop a real estate on the side. 01:01:57.520 |
- I'm not trying to talk you into one or the other. So if you're interested in programming, 01:02:03.120 |
go and pursue programming. And, but if you're programming, you're going to just buy a house 01:02:10.000 |
every now and then as you accumulate money. How are you, unless you're the kind of person, 01:02:13.440 |
say, I love both of these and I want to give half time to both of them. You could set up your life 01:02:17.440 |
any way you want. If you can find a way to program four hours a day and do real estate four hours a 01:02:21.600 |
day, hey, go for it. But I look at it and I say, what's the point of splitting your energy? Why 01:02:28.320 |
not put 100% of your energy behind the most, the biggest opportunity? So many people kind of split 01:02:37.280 |
their energy all over the place. Why wouldn't you, if you could work in the area where you want to 01:02:42.800 |
invest, why wouldn't you take all of those benefits? When you look at rich people, 01:02:49.200 |
they don't usually come from a diverse background. What happens is you have to have those 01:02:56.000 |
specialized skills and you have to develop a marketplace. So if you're going to build in 01:03:01.520 |
programming, then if you're going to do programming, then go ahead and pursue it. 01:03:06.400 |
But then also make sure that your investment approaches are areas where your unique knowledge 01:03:10.880 |
can be applied. So maybe you have a specialized knowledge in programming. And so now, is there 01:03:17.920 |
a way that you can apply it to your investment plan, whether you're particularly interested in 01:03:21.840 |
cryptocurrency or you're particularly interested in certain kinds of technology startups, or you 01:03:26.240 |
really have your finger on the pulse of this certain thing that's happening. The obvious 01:03:31.840 |
example is it's hard for you if you're living in Houston, Texas, it's hard to have your finger on 01:03:36.400 |
the pulse of how real estate is doing in Bangor, Maine. It's possible to have your finger on the 01:03:42.240 |
pulse of what's happening in Houston, Texas. So why not to build wealth? Why not structure those 01:03:50.320 |
things as much as possible? So live in Houston, Texas, invest in Houston, Texas, work in Houston, 01:03:56.960 |
Texas. And if you get your living, your investing, and your working all in the same area, 01:04:02.000 |
now you start to have multiple benefits in all of them. You're known as a good investor. 01:04:05.920 |
You're also known as a good businessman in Houston, Texas. That builds your network. Your 01:04:10.320 |
network in the area gives you access to more money. Your access to more money gives you access 01:04:14.400 |
to more deals. It all starts to feed off of each other. But if half the time you're in Houston and 01:04:19.040 |
half the time you're in metaphorical Bangor, Maine, now all of a sudden you have to work twice 01:04:23.680 |
as hard in both places. So conceptually, that's my point. Pick what you think is your best option, 01:04:30.560 |
and then try to grow, and then only add lines of business and investment as they relate to your 01:04:36.320 |
particular approach. I love having a chicken in the background on my show. That's my kind of 01:04:41.840 |
personal finance show. Yeah. Or we also have five acres. Nice. Yeah. Yeah. All right. Any 01:04:48.640 |
other final question, Daniel, before I go? So I guess just a quick question with that. With 01:04:53.360 |
certainly a peaking real estate market, whatever that exactly means, do you think 01:04:59.520 |
certainly not knowing what's going to happen, who knows? It could go on another 20 years crazy. It 01:05:04.320 |
could crash tomorrow. I mean, do you then potentially see as, okay, let's I go get a 01:05:10.480 |
job as a real estate agent at a title company or whatever, and I'm trying to invest in real 01:05:15.200 |
estate properties as am I putting too many eggs in one basket? Or is it kind of like, well, you 01:05:21.920 |
ultimately never know what's going to happen. So you just go with, you make the best choices 01:05:26.880 |
possible at the time with the information you have and do what you can. Yeah, it's possible. 01:05:32.640 |
And it is a risk. The most obvious risk that I often give advice on is if you work at a company 01:05:39.440 |
and you invest all of your money in that company stock, what happens when the company goes bankrupt 01:05:45.120 |
is you lose your whole life. So if you work at a company, don't necessarily invest in that company 01:05:49.840 |
stock. So I don't think that you should get, I think it's risky for you to have everything in 01:05:55.040 |
one area. It's risky for you to depend entirely on real estate if everything is dependent on a 01:06:01.280 |
positive real estate market. So how do you manage the risk? Well, I don't have a perfect answer 01:06:08.080 |
because most of us, we have a huge risk. For most people, if they lose their job, they're sunk. 01:06:13.280 |
Now, with your good financial planning in that you don't need a, you're a good budgeter, you 01:06:17.600 |
don't need a huge amount of money to live on, you're more insulated. But still today, if you 01:06:21.440 |
lose your income in the restaurant business, you could be sunk. And there's a connection between 01:06:26.880 |
restaurants and real estate. If people aren't able to pay their mortgage, they're probably 01:06:31.760 |
less likely to be spending money on restaurants. And so we always have these risks. So I look at 01:06:37.600 |
it and say, I want to have my eyes wide open to the risks and try to protect myself. So I would 01:06:43.360 |
try to say, first, let me make sure that I've got good financial planning in place for myself. 01:06:48.720 |
I've got cash in hand that I'm going to be insulated. If I lose my income for a few months, 01:06:53.280 |
I need to make sure that I'm not going to be devastated by that. I would also look at my 01:06:57.760 |
business and try to say, what are my backup plans? If the market turns, what are my backup plans? 01:07:02.640 |
So if you think the real estate market is going to turn, then while you're building, 01:07:06.720 |
working with buyers as an agent, by way of example, while you're working with buyers, 01:07:10.800 |
start studying short sales so that you can become a short sale expert. I knew some real 01:07:15.360 |
estate agents here locally in the last collapse of real estate in Florida where they made a huge 01:07:21.760 |
amount of money. They never did better because they became short sale specialists. Same thing 01:07:26.080 |
with investors. There are certain investment strategies that work in rising markets, and 01:07:29.920 |
there are certain strategies that work in falling markets. So a falling market may be a time where 01:07:35.920 |
if you-- let's say you had work as an agent and an investor. As an agent, perhaps the falling 01:07:42.960 |
market isn't serving you because people aren't buying houses so much and you're not interested 01:07:47.760 |
in working in short sales. But if you have access to the capital, can you become a dealmaker? And 01:07:53.440 |
now you start bird-dogging deals and flipping-- you're bringing properties under contract and 01:07:58.800 |
you're assigning them over to wealthy people. And now you're taking advantage of the people 01:08:02.320 |
who have more money and know deals, and you can do very well in a falling market because now 01:08:07.120 |
you're able to do deals. So real estate is unique. It's cool in the sense that you can do well no 01:08:15.600 |
matter the market. You just need a different strategy to do well in the market that you're 01:08:24.400 |
-Beyond that, I would just say look at the actual business, look at the industry, look and try to 01:08:31.920 |
decide what best fits my lifestyle. I'm more familiar with real estate than I am with 01:08:36.880 |
programming, which is, I guess, why I started to talk more in that direction than about 01:08:42.800 |
programming. But programming can be great. Just do your research and study it carefully. But 01:08:48.880 |
most of all, try to build a life first, focus on the interest, and then you'll, over time, be 01:08:54.080 |
able to build the income that you need. That's it for today's show. I hope that you've enjoyed 01:08:59.920 |
this discussion of questions and answers. Obviously, I'm trying to do a couple things here. 01:09:06.160 |
I'm trying to create an interesting show that'll help you. If you don't have the money or it's 01:09:10.320 |
not the right time for you to buy a course, then please just take the ideas that we're 01:09:14.800 |
discussing in something like this and apply them to your own life. There was some gold here 01:09:18.800 |
in this show that you can take and apply to your own life. I gave you a bunch of resources. 01:09:22.800 |
Take them and run with them. That's why I do Radical Personal Finance. If you'd like more 01:09:27.440 |
where this came from, come on by radicalpersonalfinance.com/increaseincome. 01:09:32.960 |
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very best service that I can. In this course, we've got a ton of comments. We've got live Q&A 01:09:50.400 |
calls. Most of today's callers, there were about three times as many that called in. For most of 01:09:59.360 |
the callers, with the exception of Daniel there at the end, I didn't do any back and forth. We 01:10:02.640 |
just gave one question. If you're interested in investing in a course like mine, come on by 01:10:06.800 |
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