back to indexRPF0299-Jack_Spirko_Interview
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We're gonna play a little bit of a word association game right now. I'm gonna say a word you think of the response. I 00:00:09.000 |
Your answer to that question will reveal a lot about 00:00:14.120 |
The way that you think and what you think the word and the term survival or survival list and survivalism. These are not 00:00:26.880 |
After all turn on the TV or look at a newsstand and basically everywhere you see a survival show 00:00:33.120 |
Well today we're gonna talk with one of the leaders in the modern-day survival movement a man named Jack Spirico 00:00:38.280 |
He's founder of the survival podcast and most importantly 00:00:41.400 |
He's one of the more sane and rational people that you'll hear talk about the topic of survivalism 00:00:47.280 |
And today here's he he is here to teach you how to live a better life if times get tough or even if they don't 00:01:11.240 |
Welcome to the radical personal finance podcast. My name is Joshua sheets, and I'm your host. Thank you for being with me today 00:01:16.640 |
This is the show where each and every day we talk about how to live a rich life now and also how you can build a 00:01:23.280 |
plan for financial freedom in ten years or less pay attention to the latter part of that actually both parts of that because 00:01:30.960 |
Yet again, I'm bringing a guest on who lives a rich life and who has become financially free in less than ten years 00:01:38.680 |
My guest is a man named Jack Spirico founder of the survival podcast one of the longest-running and most popular as far as I know 00:01:54.000 |
He has about a hundred and fifty thousand people a day that tune in for him to talk about 00:01:58.760 |
Concepts of modern survival and again how to live a better life if times get tough or even if they don't I've been a long 00:02:06.520 |
I've had a long time interest in the topic of survival even as you'll hear 00:02:10.400 |
Me mention in the beginning of the interview today 00:02:12.600 |
And I've always just enjoyed Jack's content because he is a creative thinker who applies things in a careful and rational way 00:02:20.760 |
He talks about tax planning within the context of planting a tree 00:02:24.040 |
which I think is brilliant and as a tax planner and someone who talks day and there thinks a lot about how to 00:02:29.840 |
Eliminate taxes. I always find that type of refresh 00:02:32.800 |
Thinking refreshing so you're in for a treat. We try to cover a bunch of topics first in today's interview 00:02:39.240 |
We cover a little bit of Jack's backstory with his business 00:02:41.960 |
then we move into the topic of permaculture and lifestyle design as 00:02:46.360 |
Seen through the lens of survivalism, and I hope you enjoy there's many many many important takeaways in today's interview before I play the interview 00:02:54.600 |
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And now let's get to the interview with Jack Spirico 00:05:09.300 |
Hey, man, glad to be here with you today. It's an honor to get to talk to you 00:05:13.640 |
Thought I'd first just want to acknowledge to you. Thank you for putting out the show that you do 00:05:18.580 |
I've mentioned on my show before but I'll tell you right here at the start of the interview that 00:05:23.280 |
Probably the survival podcast has influenced the way I designed radical personal finance probably more than any other show 00:05:31.280 |
Out there that I listened to and I owe you a debt of gratitude for your work in that regard. So, thank you 00:05:38.640 |
Whatever I can do to help people to get their own thing going is the it's really the biggest motivating factor 00:05:45.580 |
So I'd like to start briefly with a little bit of the backstory because on radical personal finance 00:05:50.460 |
we talk a lot about entrepreneurship and love for you to tell the business story of 00:05:54.720 |
How you came to start a podcast and treat it as a business and then we'll get to the main topic of our interview 00:06:01.660 |
Sure. Well, I mean I was living the American dream, which means I was on my way to a heart attack by 50 at the latest 00:06:08.580 |
I had kind of built a career from nothing. I never went to college or anything like that 00:06:14.340 |
But through a combination of luck and hard work. I had managed to move into a sales position in my early 20s. I 00:06:22.460 |
Broke that six-figure barrier by the time I was 26 00:06:26.620 |
once I did that no one really cared about a degree so I'd become successful in a 00:06:30.580 |
In the sales world moved into a VP of sales position for a very large company called fluke 00:06:36.380 |
which many of your folks out there probably would have heard of us a Northeast regional VP of sales for fluke fluke networks and 00:06:45.980 |
so eventually my family and I decided we had moved to Pennsylvania for this to go back to Texas where my family was from and 00:06:53.820 |
We came back down here and I took a position in a marketing position for a fraction of what I 00:07:01.700 |
previously, but it was a way to no longer travel and 00:07:07.220 |
Kind of that led through another progression to where I ended up starting my own marketing company 00:07:12.220 |
So I went from being basically the the son of a coal miner 00:07:17.140 |
making minimum wage straight out of the army to eventually 00:07:21.700 |
rising up through various sales positions in telecommunications 00:07:25.680 |
breaking that six-figure barrier at about 26 and 00:07:29.620 |
ended up is the regional vice president of sales in the Northeast region of a company called fluke networks and 00:07:35.180 |
there a division of the company that most people know of is just fluke that if you see the electricians with the 00:07:41.200 |
Yellow multimeters that's that's fluke. So that gives you an idea the size of the company 00:07:45.580 |
It's a 500 million dollar company and I was there their top salesperson in the in the world as the Northeast regional sales 00:07:55.140 |
Hated parts of that job though. I hated sitting down to lunches and dinners with people that I really 00:08:02.100 |
Wouldn't walk across the street for if I didn't have to and I hated the travel 00:08:06.680 |
You know 9/11 I was in Pittsburgh. My family was in Eastern, Pennsylvania. I couldn't get home to him 00:08:13.900 |
I'm listening to my wife cry on the phone. My kids scared 00:08:16.100 |
He's asking me if a war can come here things like that and I'm not home 00:08:19.360 |
So I held on for their couple years after 9/11 and eventually we decided to come back to Texas when we came back to, Texas 00:08:28.620 |
Didn't want to be in this kind of gig anymore work because the money in sales is in travel 00:08:34.140 |
So I switched from sales to marketing and I had gotten very good at internet marketing 00:08:38.980 |
During the the the tech bubble burst of the early 2000s 00:08:43.180 |
I had taken up using internet marketing to get leads for my own salespeople to put people into 00:08:47.540 |
Seats at seminars and things like that and I had started selling things like long-distance service and things like that 00:08:53.540 |
So I'd gotten really good at internet marketing 00:08:56.420 |
Especially back in those days if you knew what you were doing you you could drive a hole through the search engines and their algorithms 00:09:01.980 |
so I went to work for a search engine marketing firm and ended up as their director of search marketing and 00:09:08.740 |
It was okay, but it paid a fraction of what I had made before 00:09:11.940 |
I took a step back to go forward ended up with a company called sage telecom as their as their director of internet marketing 00:09:19.100 |
And they were acquired by another company. So I was like, I'm so sick of this and I had a friend 00:09:23.660 |
Named Neil Franklin who had said, you know, I want to do something with you. So we founded a marketing firm together 00:09:31.860 |
We even at one time had Donald Trump as one of our clients kind of ironic that the guys were president now 00:09:35.900 |
I wouldn't vote for him if you put a gun to my head 00:09:40.980 |
But but in the end I had just got to the point where I was I was over 300 pounds 00:09:45.060 |
I was I was still dealing, you know with all the climate at client entertainment stuff. I was miserable. I was unhappy 00:09:50.060 |
We've got this client that said I want to do a blog and a podcast and all this other stuff 00:09:55.180 |
So I put the bid in for it and we won the job and I take it to my lead developer and I said hey Bobby 00:10:03.620 |
But I don't know anything about podcasts and RSS feeds and stuff like that and I'm like, well, I'll figure that out 00:10:08.660 |
So I took this $18 Plantronics headset that had tape on it. So it would work 00:10:13.540 |
And a $30 mp3 player because I didn't care right? 00:10:17.300 |
It was just like I gotta figure out how this works and I plugged it in 00:10:20.180 |
I did episode one of the survival podcast that was in June of 2008 and because of my relationship with Neil 00:10:26.140 |
I had a lot of insight to the financial industry that people with a standard consumer level financial advisor 00:10:31.940 |
don't I think there was a pretty big telegraph punch coming with that recession, but I 00:10:35.860 |
really knew like a lot of times I say things financially like I 00:10:44.060 |
All I was doing was going get out of the market get out of the market get out 00:10:47.820 |
There's a truck coming get out of the market and I started that show and that was like one of my first main themes was 00:10:54.100 |
Was you know financial preparedness and I went into all different walks of preparedness 00:10:58.620 |
We talked a lot about things like doing drills to understand how weak you really were and stuff like that 00:11:02.940 |
And in the first six months, we're going from June to December of that first year. I got about 00:11:10.620 |
You know what? I can make this my walk away from the world. I hate business 00:11:17.140 |
a year later at 18 months was when I first monetized the show and 00:11:26.340 |
$10,000 in the first week that I monetized the show some and my wife was excited and she's like you're gonna do it 00:11:32.660 |
You're gonna be able to quit your job like next week and I'm like, no 00:11:35.540 |
No, cuz that's not gonna you know, we got a we got to build this now and 00:11:39.300 |
I built it for another year in a year and a half. I did I walked away 00:11:43.940 |
Completely walked away sold out my interest in the other companies to my partners 00:11:48.340 |
Who thought I was just bat shit crazy, by the way, like how are you gonna make a living at podcasting? 00:11:52.980 |
well, I'm already doing it so I think I'll just keep doing that and 00:11:56.020 |
The show kind of took off from there and we we went from you know 00:11:59.740 |
2,500 listeners at the end of that first, you know half year and we were like 00:12:04.040 |
2025,000 the end of that next year and today we have a hundred fifty thousand people a day downloading the show and 00:12:12.540 |
The the city of Allentown has about you know in its whole metro area has about a hundred thousand people 00:12:19.060 |
so we're one and a half times the size of Allentown, Pennsylvania just in an online radio show and 00:12:25.660 |
We've gone into just every facet and walk of life in preparedness and self-sufficiency 00:12:30.500 |
Independence and Liberty, I mean that's that's what the show is really all about and though it's called a survival podcast 00:12:37.460 |
And we do talk about preparedness. We talk about bug out bags. We talk about you know 00:12:41.980 |
prepared for being prepared for anything from a financial collapse to a storm, but we 00:12:48.260 |
It's really more of a variety show if it has to do with taking control of your own life taking control of your own money 00:12:55.300 |
Being prepared to do without systems of support 00:12:57.420 |
providing your own food taking care of your community we talk about it and I 00:13:02.100 |
Think it really is the first thing like it that was ever created 00:13:09.220 |
Josh and said I'm gonna make this show that I'm gonna start with this survival hook and financial hook and I'm gonna turn it into 00:13:15.820 |
This giant variety show on Liberty and Independence and that was the plan all along 00:13:19.820 |
I was flying by the seat of my pants in the beginning 00:13:22.560 |
but I had a work ethic that I didn't know how to let go of being the son of a coal miner and 00:13:27.020 |
During those first year and a half when I still had you understand I didn't just have a company I owned I was serving as 00:13:37.060 |
For one of Neal's other companies and a chief marketing officer for another company 00:13:43.140 |
So I had three companies that I was I was sitting at sea level positions in at the same time 00:13:50.060 |
But I would get up at three o'clock in the morning when my wife was still asleep 00:13:52.540 |
I would go down to my home office and I would set up my show for the day. I would record it in my car 00:13:57.520 |
I would get to the office. I'd lock my door. So everybody leave me alone for ten minutes 00:14:01.180 |
I would upload it and I'd walk away from it and I would answer questions when I got home that evening and 00:14:05.260 |
That's what it took. But after a year and a half of doing that I decided 00:14:09.840 |
What could I do if I actually dedicated my life to this and that's how it became the success that it is 00:14:19.580 |
Sometimes just simply by being out there and being active you can really find new opportunities and and life is not I don't know 00:14:26.980 |
But I mean none of my life has really been all that perfectly planned 00:14:30.620 |
It's just been a matter of a lot of action and a lot of hustle and then all of a sudden you start to connect 00:14:42.180 |
As a topic the thing that makes you different because I grew up with an interest in you know 00:14:47.820 |
I would read the SAS survival handbook when I was a kid 00:14:50.100 |
I remember that was one of the first books that that I would that was the first type of book that I would buy 00:14:54.160 |
When I was a kid and I always grew it up. I'd read these Ragnar Benson like weird fringe 00:14:59.860 |
survivalist books, but a lot of that stuff doesn't apply over to 00:15:06.380 |
Real life and when you're looking at the world of survivalism 00:15:10.420 |
There are so many kind of hardcore fringe kooks where it's just I guess kooks is not very nice 00:15:17.580 |
There's some people that don't seem to be connected to the reality that I see and one thing I've appreciated about you 00:15:23.220 |
Is that you seem to be firmly anchored in reality while also? 00:15:27.500 |
Aware of the fact that reality is changing over time 00:15:31.860 |
Where did you find your perspective or how did you develop your perspective with regard to your survivalism philosophy? 00:15:47.340 |
And the other part of it was I was a marketer and I knew the preparedness industry 00:15:53.460 |
Was about to explode I knew there were a lot of things going on that were concerning people 00:15:58.620 |
I knew that the recession I saw coming was gonna create opportunity there 00:16:02.500 |
It got actually bigger than I expected with stupid shows like doomsday preppers and all these other horribly 00:16:07.540 |
Stupid non-reality TV shows and that helped so I wanted to be able to be in that niche 00:16:13.940 |
But I think it's important that people need to understand that you can have an astute understanding of marketing and an astute 00:16:21.780 |
understanding of being in the right niche and 00:16:23.940 |
Still be true to who you are and if you can do the two together you have a recipe for success 00:16:29.340 |
So I chose the angle of what we were gonna do based on that 00:16:34.540 |
So as much as I was flying by the seat of my pants 00:16:38.060 |
You know when you do sales and marketing work for 20 years for large companies you get a little bit good at it 00:16:46.540 |
In positioning there now the other thing that I wanted to do is I didn't want to compete 00:16:52.900 |
With you know the preparedness board at Backwoods home magazine, though. You know I love their magazine 00:16:58.740 |
I'm just saying I didn't want to I didn't want to go out and I and try to capture a piece of a defined market 00:17:07.020 |
And I thought the best way to do that was to make preparedness 00:17:10.380 |
Something that people would go well gee I kind of have to be stupid and irresponsible not to do this 00:17:16.620 |
So I came up with what I called modern survivalism and that word in 00:17:21.340 |
Phrases everywhere now, and I can't prove that I was the first person to ever use it in any kind of a real thing 00:17:27.900 |
But when I decided on it what I did is I went to Google, and I put you know 00:17:34.460 |
Modern survivalism end quote so you get an exact math search on Google. I came up with zero results at the time so I was like 00:17:42.380 |
Okay, that's what I'm gonna anchor down on and then I decided well 00:17:44.700 |
I'm gonna define what that is so then I went totally radical and said to myself 00:17:49.380 |
Okay, now you should come up with a tagline to go with the survival podcast. It's the worst tagline in the world 00:17:55.060 |
Because it'll be clunky and long and ridiculous, but it'll actually be wonderful because it'll it'll make people go 00:18:03.180 |
Gee how would I say no to that so what I came up with was? 00:18:06.100 |
Helping you live a better life if times get tough or even if they don't 00:18:13.620 |
You do have to have a little bit soft point in the skull to say well 00:18:18.180 |
I don't want that I mean just just think about that judge right hey 00:18:21.220 |
I'm gonna give you a way to live a better life if times get really bad and even if they don't 00:18:26.940 |
You'll still be better off. I'm not interested. Okay. I think you need to have a doctor check you out or something 00:18:32.980 |
So that was the strapline and then I built this 12-point modern survival philosophy off of that and the first ten of that that guided 00:18:39.660 |
Everything was every single thing that you do to prepare for disasters and emergencies in the future 00:18:45.420 |
Should improve the quality and stability of your life even if nothing goes wrong 00:18:50.100 |
So it was the first tenant was a restatement of the strapline 00:18:53.540 |
And I can tell you there were tons of people that came into what we were doing with a little bit of trepidation 00:18:59.060 |
And when they heard that it was over they were like okay 00:19:03.540 |
This is something I can get behind and because of that they were able to share it with other people 00:19:10.620 |
accused of looking for black helicopters flying around in their underpants or hiding a hole in the ground or something like that because it made a 00:19:21.660 |
All I did was just look at the average American and go why do so many people? 00:19:28.100 |
Every time something is a hiccup in life get their ass completely kicked 00:19:32.300 |
and I walked through it and what it came out to be is you know you mentioned Ragnar and stuff like that and how a 00:19:38.140 |
Lot of the things in the the wilderness survival don't translate 00:19:41.420 |
They actually translate perfectly if you look at them with the right viewpoint so if I was going to teach a class on 00:19:48.580 |
Basic wilderness survival I'm going to talk about your five primary survival needs food water 00:20:01.260 |
Because wilderness survival is a short-term thing 00:20:04.980 |
The last one gets left out health and sanitation 00:20:12.740 |
Those six things were always the places they got knocked down even when something happened that you didn't think of as being you know a 00:20:19.200 |
Cataclysm something that you would hear about on Tuesday preppers if somebody if somebody lost a job 00:20:26.740 |
You start worrying about the grocery bills and whether or not you can keep a house where there's food and shelter right there 00:20:33.140 |
And then of course you know health and sanitation you no one can afford Cobra right? 00:20:38.460 |
So if you started going down that list eventually you realize they were all common and the one thing that was a little bit different 00:20:44.540 |
Was money doesn't do you any good in the woods? 00:20:47.660 |
Right unless you happen along to find some kind of trading post or something like that 00:20:52.460 |
Money's useless in the woods. Maybe you could burn and keep warm for five seconds 00:20:55.900 |
But in in the actual functioning economy the functioning world that we all live in money bought all those things 00:21:03.540 |
But then I started looking at how people buy those things we buy them all 00:21:07.820 |
100% a la carte and what I mean by that is we pay our electric bill every month we pay our food bill every month and 00:21:15.380 |
We sell them by more than we need while it's more affordable 00:21:19.580 |
We sell them think about what if I wasn't able to buy it and and these radical ideas these radical preparedness ideas 00:21:26.740 |
Really weren't that radical one of the tenants 00:21:29.060 |
I used to explain this in the in the formative years was 00:21:32.700 |
Look at all the airlines that were in distress back then and I would say you know the one airline is still making money 00:21:38.420 |
Southwest Airlines, do you know why they buy their fuel in mass contracts when fuel prices plummet? 00:21:45.380 |
So when the fuel prices spiked and all the other airlines went nuts and then uses an excuse to charge charges for bags and everything 00:21:52.020 |
Southwest went Nick don't care bought our fuel last year 00:21:54.700 |
This is a way of creating a cap on capital expenditures 00:22:00.380 |
and taking an unknown into a fixed known and that we could emulate these same things in our lives by 00:22:06.480 |
Buying more food than we needed when it was on a lower cost when it was on sale when we had a coupon 00:22:12.460 |
Simple things like that and then understanding so now I have a stockpile now the convenience 00:22:16.780 |
So I never have to go over to my neighbors and go. Hey, man 00:22:19.620 |
Can I borrow a cup of sugar or something like that? 00:22:22.180 |
Right, we have basically our own little mini store in our preparedness here in our home 00:22:27.780 |
So it's a convenience, but it doesn't cost us any more money. Generally speaking. What direction does the cost of food go over time? 00:22:36.860 |
Generally up so if I buy more now and use it later rate their inflation alone and until we move into a deflationary curve 00:22:43.580 |
Which I think we're still quite a ways away from 00:22:45.580 |
That that that that game works every single time. So these it wasn't just like this one idea 00:22:53.580 |
It was all of these little pieces and parts that were assembled together to build 00:22:58.100 |
Resiliency into our lives in a way that when you explained it to somebody they'd go. Oh 00:23:03.660 |
Well, of course that makes perfect sense and you can imagine my chagrin when they had like the I can't remember what it's called now 00:23:09.560 |
But like the coupon reality show come out and like all the things we were talking about 00:23:14.660 |
There by the way, those shows are just BS like you can't do it at the level they do it 00:23:20.220 |
But the basic tenants of what they're talking about stacking things 00:23:23.540 |
Buying more when they're looking for a sale and matching a coupon up to it and I I'll be honest 00:23:29.280 |
I can't say that I spent a lot of time clipping coupons 00:23:33.440 |
But when we go into a store and we see something that has a long shelf life 00:23:39.840 |
We buy the hell out of it and we just put it into our storage in our pantry and you know 00:23:44.680 |
Silvers at like 16 bucks. It was kind of creeping way way down 00:23:48.040 |
We may be looking for a major drop in commodity prices beyond what we've already seen 00:23:53.280 |
Put somebody emailed me the other day and said given you were saying to buy silver when it was $25 00:23:57.880 |
If it if it goes to $7, what will you do then? I said I might be on the roof dancing naked happy 00:24:02.760 |
Because I'll be I hope he'll be loading up on some silver at seven bucks 00:24:07.360 |
And you just change your whole paradigm about the way you look at things 00:24:11.400 |
If you're living like so you actually have to do you have to kind of live like 00:24:15.720 |
We're in a deflationary economy, even though we're not 00:24:18.880 |
So if you were in an inflationary economy debt makes sense 00:24:23.240 |
But you have to stay away from debt because sooner or later debt will burn you if you're in a deflationary economy 00:24:29.380 |
It makes sense to save because if you say versus risk 00:24:35.720 |
But what you figure out is if I start figuring out ways to create more and more inflows of currency 00:24:42.640 |
What it makes us to do is spend the energy instead of figuring out which is my next financial play 00:24:46.400 |
To actually go out and say how can I generate more income? What can I do online? What can I do with my existing business? 00:24:52.600 |
How can I expand the value of what I have? How can I create wealth that the government can't tax? 00:25:00.040 |
But I've put in over 400 fruit trees on my property the value of that 10 years from now it is 00:25:06.720 |
incredible compared to the cost but how does a government tax an orange tree or 00:25:12.200 |
Tax a pecan tree or tax, you know an edible dogwood that they don't even understand that such a thing exists 00:25:22.640 |
Actually gets accurately assessed in the future until the day that I decide to sell it and actually send a professional in 00:25:29.080 |
To assess it that way a county tax assessor can't get their arms around the way 00:25:32.960 |
I've improved my property all of these things have cumulated together to be you know 00:25:37.380 |
You're asking me try to condense the whole philosophy. That's been almost 1800 episodes now down into a few minutes 00:25:43.000 |
So hopefully that help I know it's kind of long but that's kind of where we're coming from 00:25:46.600 |
I think it's it's valuable and one of the things that I've learned is that when you face a problem 00:25:50.760 |
Sometimes facing the problem direct head-on is a good way to approach it 00:25:55.240 |
But a lot of times you just need to look a little bit left and look a little bit right and come at it from a 00:25:59.160 |
lateral perspective and so all of the principles that you just talked about I think are 00:26:08.040 |
Involve creativity they involve you looking and saying how can I provide for my actual needs in a way? 00:26:15.200 |
That's creatively appropriate to my situation 00:26:17.800 |
I want to ask you about the starting place and then want to move to permaculture as a financial plan 00:26:23.960 |
Pretend for a moment that I am an average median income 30 year old 00:26:29.600 |
Father of a family. I've got two kids, you know, I've got two young kids and I'm looking around and saying hey 00:26:36.640 |
I'm concerned about the economy because I got lots of questions like this 00:26:40.960 |
Economic doom and gloom is a common theme if you were giving me a roadmap 00:26:45.840 |
How would you tell me to approach starting to make a plan for my own family's security and well-being? 00:26:52.800 |
Well, I mean the first place I'm gonna start is eliminating the cancer in America of debt like I 00:27:01.040 |
Don't want to talk to you about your investments other than protect your wealth 00:27:04.600 |
So we're just gonna take your money and unless you really know exactly why you have it leveraged the way that you do 00:27:11.480 |
We're gonna put it in completely as safe as we can make it and then you're gonna bust your ass until you have no more debt 00:27:17.400 |
And we don't even need it. We don't need to worry about anything else 00:27:22.440 |
Is a part-time job in the evening for the next couple is the number one priority and before we do that 00:27:28.680 |
We're gonna stockpile a couple thousand dollars in an emergency fund first and we're gonna have that 00:27:34.960 |
So when the car breaks down or whatever, this is very Dave Ramsey ish 00:27:38.080 |
Okay, and that this is where Dave Ramsey and I part ways at the end of this this debt snowball type thing 00:27:44.280 |
We're gonna pay off all the debt starting on the smallest debt. We're gonna pay that one off 00:27:47.800 |
We're gonna roll it to the next one and we're gonna do that and you're gonna watch that cascade happen. And when you decide that 00:27:58.680 |
You'll take debt that you think is gonna take you 10 years to pay off 00:28:03.580 |
My wife and I did this and we did it after I left the big paying job 00:28:07.440 |
So people go that's easy to pay off debt when you're making, you know, six figures or whatever 00:28:10.800 |
I we decided that we had screwed up and we needed to do something about this. I was making 00:28:18.240 |
$38,000 in consumer debt. We paid it off in 18 months 00:28:21.080 |
My wife's a nurse so you can imagine that right you can imagine that she wasn't exactly rolling in the Benjamins either 00:28:27.880 |
she's an LVN so like you're not even an RN like, you know a 00:28:32.240 |
Pediatric nurse at the time she now works for me 00:28:36.060 |
She was I think she's making 15 bucks an hour or something like that and we were able to do that in 18 months 00:28:40.360 |
Why we decided that we could have all the nights out 00:28:46.620 |
We wanted all of that stuff as soon as we were done with this first 00:28:49.060 |
and I remember the day we paid off the last bit of that debt we owed $3,800 on a truck and 00:28:54.040 |
That was a kind of our last bit of it. We got the thing in the mail and I said, oh 3,800 bucks 00:28:59.980 |
Hell we got that in the bank account. Just write a check pay it off 00:29:02.280 |
She's like, I don't know if I want to spend all that money right now 00:29:04.980 |
I'm like, well if the truck was zero and the bank offered to give us $3,800 of 00:29:09.660 |
Of it credit against it. Would you take the money? 00:29:12.540 |
She goes damn it just wrote the check, you know, and we got the title a couple days later that 00:29:18.100 |
Will take all of that fear all of that angst and just set it up on the shelf 00:29:23.580 |
It'll still be there a little bit, but it won't be on your back 00:29:26.340 |
It'll be on the shelf in the back of the room. So that's number one get that done. Then the next thing 00:29:33.820 |
Hear people all the time. I have $5,000. What do I need to invest in? 00:29:37.940 |
$100 bills $20 bills $50 bills, but I'm worried about inflation. You're not worried about inflation, right? You have $5,000 00:29:45.900 |
You're not worried about inflation. You're worried about more money save your money 00:29:53.300 |
rejectedly crap until you have at least $30,000 saved up in cash and 00:29:58.500 |
When you get there, this is the difference when you say to yourself, okay now I want to look for places to invest my money 00:30:08.100 |
Extremely conservative with that money. You will look at that money and you will say my number one duty is to protect that money 00:30:14.340 |
Where we've been convinced in America our number one duty with our money is to grow our money 00:30:19.660 |
No, you can't grow something once it's been devalued or wiped out 00:30:25.100 |
So we should come at the approach of investing with how do I protect myself from losses? 00:30:31.340 |
Way too deep a topic to get into today kind of get a technical trading and stuff like that 00:30:36.060 |
But I promise you if you save $30,000 in cash before you invest your money 00:30:40.820 |
You'll figure it out because it'll matter to you where if it just goes in that automatic drip from your employer 00:30:46.380 |
And they give you your 1% match or whatever the hell it is now and you're off in these five little things you can pick 00:30:51.740 |
From and all of them suck in general and you have no way to safeguard your money because they've removed the cash option for most 00:30:57.020 |
All the 401ks now forcing us into government debt is our conservative option there. You just kind of look at it 00:31:03.060 |
It's like well that just happened. It's like Social Security. It's like a someday thing and you don't really own it 00:31:08.260 |
So own that savings and then I would say once you get there 00:31:13.260 |
It's probably time to try to find a good financial advisor unless you want to become 00:31:17.820 |
Financially astute yourself, which I would prefer but I know a lot of people are not going to but I'm gonna be honest with you 00:31:24.540 |
It's gonna be extremely difficult for a person with a hundred thousand two hundred thousand dollars invest to find a financial advisor 00:31:30.540 |
That's that's any good because most of the really good financial advisors work with accredited investors that have net worths in excess of a million dollars 00:31:38.820 |
But there's advisors like that that take people on kind of is is almost like apprentice protege types 00:31:46.220 |
And say if I help this guy now when he's doing a little better 00:31:50.140 |
He'll stick with me and you can sometimes find that or you just become a student as yourself 00:31:57.300 |
What people need to learn to do is if you own a security and it makes you? 00:32:02.120 |
15% and you've set a goal to make 7% a year. You just made two years take the profits 00:32:08.540 |
Now and that gives you two years to figure out the next cherry-picked place to put that money 00:32:15.380 |
What does everybody do dollar cost average don't worry about don't time the market. Don't be a traitor 00:32:19.660 |
You know what? You end up being the guy that gets crushed like everybody else when the market falls 00:32:23.500 |
So you kind of take that conservative protective approach to your investing but begin to broaden your horizons at that point, too 00:32:30.660 |
I think it makes a lot of sense to own property, but don't be stupid. Don't buy property. That's overvalued. Don't buy trendy neighborhoods 00:32:37.300 |
Don't buy good schools. I love people. Well, I moved here because the schools are better. My response is always better at what indoctrination? 00:32:45.940 |
Worship of the government. What exactly are those schools better at if you can if you can 00:32:53.020 |
Self-educate your children put them into self-directed learning homeschool unschool 00:32:57.900 |
Whatever you want to call it if you can't if you have to rely on the government schools 00:33:01.620 |
Start that folks never call them public schools 00:33:04.620 |
They're not public schools Sears is a public shopping place. Okay 00:33:08.120 |
Albertsons is a public supermarket. You can go there as a member of the public and buy stuff 00:33:13.900 |
It's open to the public a school run by our government is a government school 00:33:19.980 |
If you have to rely on government schools commit as a parent to spending an hour educating your children every day 00:33:28.740 |
You can spend an hour educating your children to counterbalance the nonsense 00:33:32.260 |
They're being taught in schools and you'll learn more by teaching than they'll learn by having you teach them 00:33:36.940 |
So you'll be teaching yourself at the same time 00:33:38.460 |
Take that kind of approach as well and begin to start 00:33:41.380 |
Investing if you can afford it and buy a piece of property buy something a half acre or larger 00:33:46.780 |
Start producing your own food plant perennial plantings start to invest in your land. Stop looking at a 00:33:53.740 |
Home as an asset when most homes are actually liabilities and start realizing when I first purchase a home 00:34:02.300 |
I have in fact purchased a liability and my goal now is to begin the conversion process of transmitting that liability into an asset 00:34:10.300 |
assets generate profit not necessarily direct cash profits 00:34:15.580 |
But if we can start taking our home and start to remove our dependence on energy 00:34:20.120 |
By starting at efficiency first and alternative energy second start producing some of our own food 00:34:25.500 |
Improve the underlying value of the property if we can do that 00:34:28.780 |
We can actually turn the home into a homestead and that's a very very powerful thing and it's something you actually have to ask yourself 00:34:38.060 |
Why doesn't anybody talk that way anymore because it's not good for the consumer driven economy 00:34:42.780 |
What people are taught to do now and you know this find a small home buy it as a starter home 00:34:48.420 |
Wait for the equity value to increase sell it capture the equity move to another house a little bit bigger 00:34:56.220 |
Then you finally get your dream home in your 50s by the way a 30-year mortgage 00:34:59.940 |
You're gonna be there 80s before it's paid off 00:35:01.460 |
Just saying and then when you get there take out a giant home equity loan and go on vacation and put a pool in 00:35:08.460 |
Where what we should be taught to do is is buy very smart the very first time and make a lifelong 00:35:15.180 |
investment in that property and do so in a way that clouds up the 00:35:20.940 |
assessment that the government puts on the value of that property to mitigate your property taxes and then pay that property off as quickly as 00:35:33.780 |
You've prepared for the basics of emergencies 00:35:37.020 |
You can go 30 to 60 days if if somebody took your keys away from you locked you in your house 00:35:42.100 |
You might be uncomfortable. You might smell a little bad, but you'd be okay 60 days later 00:35:46.220 |
You get to that point, you know, you're educating your children to true education based on the trivium of grammar rhetoric and logic 00:35:53.940 |
You own your home. All you have to be able to cover is the property taxes, which yes are theft 00:35:58.700 |
But it's a function of modern reality all of a sudden now you have all of this boldness 00:36:04.660 |
So what people do is they act bold when they're afraid if that makes sense 00:36:09.740 |
So bold is I'm risking my life savings every week with no idea what the hell is going on because it's my 401k and the the 00:36:15.700 |
Shiny guy in the suit that came and told me to said it's okay and not to worry cuz I'm young even though I'm 40 00:36:20.100 |
Right, so you're acting bold when you're afraid you don't understand everything when you actually take this approach 00:36:25.980 |
What you become is very informed very conservative yet at the same time 00:36:30.140 |
You become very bold you pick and choose your risks and that allows you to do crazy things like start a podcast in your car 00:36:36.460 |
Right or or whatever it is that you do and I think that would be the most important thing somewhere in all of this 00:36:43.180 |
Find your passion and build a business based on it 00:36:48.980 |
Where it's easier to build a business from the ground up from nothing to something than right now 00:36:54.820 |
Anybody that thinks the heyday of the entrepreneur is over has not paid attention 00:36:58.860 |
My business could not exist without the internet your podcast. This is becoming its own business could not exist without the internet. I 00:37:06.380 |
Believed that I could build a website on anything and make a profit 00:37:12.260 |
But I believe I could make a profit with a website dedicated to nothing but funnels if I had to and I'm not talking about 00:37:19.140 |
Sales funnels. I'm talking about plastic and aluminum funnels 00:37:22.060 |
I could make a profitable website now it might make 20 bucks a month 00:37:25.660 |
But let that sink in that you could take something completely 00:37:29.580 |
Preposterous and for a couple bucks in hosting and a little bit of acquired knowledge make a profit with it 00:37:37.340 |
But the guys the president of Alibaba the drop shipping import company from China said if you live in America 00:37:43.060 |
And you're not wealthy by your 30s today. It's your own fault 00:37:45.900 |
It might be a bit of an oversimplification, but I believe there's real truth to it because again 00:37:52.060 |
You're talking to a guy that when I got out of the army back in 00:37:55.140 |
1993 my first job was packing boxes in a warehouse. It was a hundred and thirty degrees for five dollars and ten cents an hour 00:38:03.300 |
I was 21 years old and by the time I was 26 years old 00:38:07.420 |
I was making over a hundred thousand dollars here never saw the inside of a college classroom 00:38:12.860 |
And I'm telling you if what exists today existed then if you could start a podcast 00:38:18.620 |
Back then if you could build websites and generate money the way that you can today back then if you could take something like 00:38:25.460 |
Homesteading and do all your homesteading stuff put it on YouTube and actually generate an income off of it existed in the 1990s 00:38:32.020 |
I would have never spent any time, you know traveling all over the country meeting people 00:38:35.980 |
I didn't want I would have done that from ground zero 00:38:38.500 |
That's the opportunity that exists today. It's not easy. It's not easy 00:38:44.860 |
But it's simple and the difference is easy something that anybody can do even by accident 00:38:51.140 |
Simple is something you can do if you really want to and and that's the truth. It is a simple thing, but it's not easy 00:38:59.420 |
Jack you've become an expert a noted expert in the field of permaculture and I watched your 00:39:05.780 |
transition I believe you were the original your show was the original place where I heard the term and 00:39:11.660 |
Really captured my interest and attention pretty intensely 00:39:18.700 |
designing a lifestyle using permaculture principles and 00:39:23.900 |
Let's do a scenario because I think it's useful in the modern world 00:39:29.540 |
To have a kind of a pie-in-the-sky scenario just just imagine I sent you an eager young man or woman 00:39:36.940 |
You know 15 16 years old 18, whatever age early early adulthood without any hang-ups 00:39:43.940 |
No student loan debt anything like that. Now we're giving you a brush 00:39:48.520 |
and I'd like you to paint out kind of a just a 00:39:51.940 |
independently wealthy self-sufficient lifestyle bait based upon 00:39:55.340 |
Integrating the natural world with the financial world and good design to minimize total lifetime costs, etc 00:40:03.300 |
Basically, I want you to design Zaytuna farms in in Australia 00:40:07.780 |
Because that's I mean that's okay that I always that I always have in my head of what Jeff Lawton has built as a tuna farms 00:40:14.100 |
And I look at I look at his property tours and things like that and I think why on earth 00:40:20.060 |
Did someone not teach me how to do this type of thing when I was 15 years old? 00:40:24.220 |
So if you were gonna teach somebody how to approach lifestyle design from a permaculture perspective, how would you do that? 00:40:31.000 |
Well, I think you have to balance that with the desires of the person 00:40:37.140 |
So I'm gonna assume for your example that this young person actually 00:40:40.740 |
Wants to have some level of their living come from the land 00:40:44.940 |
Directly because all of our livings come from the land all of our every resource we have is a natural resource every 00:40:51.140 |
Everything of value if you trace it back came from some sort of a natural resource whether it's an ore or something grown from 00:40:58.580 |
Soil or wood or energy that's harvested from the earth, but this person wants what you're talking about 00:41:04.660 |
They want to be able to walk out their back door and graze their breakfast on the way to the chicken coop or the duck 00:41:12.100 |
If that's the case, and I think that the first thing that people see is a huge impediment is 00:41:19.900 |
You can do some pretty amazing things with a quarter acre or less 00:41:24.380 |
I actually think that like a quarter to a half of an acre for a lot of people's the sweet spot because it will make 00:41:32.820 |
Efficiency I own a three acre property and I'll be honest with you. I think at my level 00:41:37.860 |
I'd be pretty happy if it was 30 and I could deal with 300 though. I'd probably develop 30 and leave 00:41:43.620 |
270 is hunting land. So you've got to crack that nut first. So if they're 18 00:41:47.820 |
That can be a problem or the problem can be the solution. So that's a permaculture principle 00:41:53.220 |
The problem is a solution. So if you were that young you didn't have money 00:41:57.940 |
You didn't have somebody leaving you a farm and you didn't want to go to work as a wage slave and you wanted to learn 00:42:03.380 |
The skill set at the same time that you were developing enough financial capability to be able to actually acquire land that you could own long-term 00:42:10.260 |
I would say to look at something like Curtis stones doing with urban farming 00:42:14.260 |
This is a form of spin farming where what he's doing is he goes into neighborhoods that are located in the right location 00:42:19.060 |
And most people could afford to figure out some way to rent a flat or whatever you got to do to live close to that 00:42:24.980 |
Location he goes to homeowners and he says hey, how about this? I farm your backyard. I pay you a lease rate on it and 00:42:32.460 |
Here's what it'll look like and he has an incredible book on this by the way 00:42:36.220 |
It's called the urban farmer and basically he's farming without owning any land and he did that for about four years 00:42:42.860 |
And by the time he was done with that he ended up buying one of the houses 00:42:45.380 |
That he had been farming. So all the work was done there already 00:42:48.020 |
so that put him straight into a business model and 00:42:51.380 |
Income and a skill development because if you don't you'll develop the skill because if you don't you get really hungry and really cold and really 00:42:59.060 |
so so that would be one way into it if you had a job and 00:43:04.580 |
You were looking to kind of edge your way into this then I would say you got to look at buying the right property 00:43:11.340 |
I'd really recommend you get over to Jeff Lawton comm and take a look at some of his 00:43:17.780 |
The property walkthrough and focusing on three things with property when you're developing a property 00:43:23.540 |
It doesn't matter if it's a little property or a big one water access and structure 00:43:28.060 |
So we want to do a good property assessment when we're buying a piece of property if you take kind of the approach of spin 00:43:36.740 |
You're gonna do that anyway by that because you're gonna have the experience if you're gonna go straight in 00:43:41.020 |
You really need to think about that and I would try if I were 18 19 years old want to do this 00:43:48.620 |
I would think about a lot of different ways to do it and see that's the thing 00:43:52.940 |
One of the things you might very well do is is rent rent out your labor in the construction field if you can find and 00:43:59.220 |
Travel to do it, you know, they're building houses somewhere frame drywall, whatever work for nothing work for crap gain the skill set 00:44:06.500 |
Build a small house or a tiny house on a piece of land own it debt-free 00:44:14.140 |
the ability to steward land some people don't like the word own and I I 00:44:18.180 |
Don't have a problem with the word own, but I also were touched with the fact that I'm mortal 00:44:21.940 |
I'm gonna die someday and then like whatever I did to that land. I'm not gonna control anymore 00:44:26.060 |
So I see it as like I have a stewardship over a piece of property until the day they put a stone over my head 00:44:30.980 |
So you get yourself into that piece of property and then you start looking at how am I gonna provide as much? 00:44:38.540 |
Of what I need without reliance on others. So then you're looking at energy efficient construction 00:44:45.360 |
My personal biggest limitation on my property today. Is it really financial? 00:44:50.860 |
I could put fifty thousand dollars into a solar array for my house 00:44:54.420 |
But it's stupid because the the house is not efficient enough to make it worth doing 00:45:00.820 |
It really doesn't make it was a built in 1979. Do you know what interest rates were on a mortgage in 1979? 00:45:13.260 |
Thank You Jimmy Carter eighteen point nine percent 00:45:19.980 |
Every shortcut was taken at a time when we were working with 1979 technology, right? 00:45:27.280 |
So this is not an energy efficient home and in putting that kind of money into a solar array here 00:45:33.220 |
Doesn't make any sense. It's also a place with a 00:45:35.980 |
rock slab a few inches under the ground so I can't really put a 00:45:40.420 |
Surface contact home in though that would make sense 00:45:43.980 |
So I have to work with what I have but if I was 18, I 00:45:46.860 |
Mean, I would really be very tempted to look for land that I could buy 00:45:51.380 |
For cash if I had to kill myself for a couple years to make the money and and do all the construction 00:45:56.780 |
Myself from ground up and that way you're gonna know everything that can go wrong on your property 00:46:03.740 |
You're not gonna have to call somebody if something breaks because you built it in the first place 00:46:07.820 |
You know how to fix it and I would go as energy efficient as possible and as much of your own 00:46:13.380 |
Energy creation as possible. I would look to grow as much of my own food as possible 00:46:18.780 |
I would do that very very heavily weighted toward annuals in the first few years 00:46:22.580 |
Until I could shift that over to perennial production of fruit and nuts and things like that. I would definitely develop skill sets around 00:46:35.420 |
Calories that's better than an animal that eats something you can't eat and turns it into high quality meat 00:46:41.660 |
So that's pastured pork. That's pastured poultry. That's pastured cattle 00:46:45.580 |
And if you start looking at this, how much does a family of two or three or four really need? 00:46:53.920 |
We're building a tractor an 8x8 chicken tractor. We're gonna build two of those. We're gonna spend about 00:47:04.660 |
Kind of nurse through this new group of ducks and geese and we just won't worry about them for right now 00:47:09.460 |
But then we're gonna run two groups of 40 chickens. So 80 chickens 00:47:14.300 |
We'll have birds that you'd go out and if you bought these birds of this quality 00:47:18.900 |
You'd be paying for them 20 to 25 dollars apiece. We'll have like six seven bucks in them in total cost 00:47:24.420 |
Okay, that's 80 birds. That's more than a chicken a week just from that little activity alone 00:47:36.180 |
And then since you've create you've done this for yourself and you have this 00:47:40.300 |
Attachment to the fact that that animal actually gave its life for you. It's not 00:47:44.660 |
Breaded crap in a red and white bucket. Okay. It's an animal that you raised 00:47:50.100 |
So you're going to say to yourself the only way I can honor this animals life is 00:47:58.460 |
So like what we'll do we actually have a processor because I don't have a time to process myself 00:48:02.020 |
I'll take these 80 birds down to the processor. I'll have 40 processed as whole birds and 40 parted out 00:48:07.860 |
The first thing I'll do is I'll come home and I'll throw 40 chicken backs next hearts livers into a pot and I'll make seven 00:48:14.720 |
Gallons of chicken stock. I'm done with chicken stock for the year. I mean, I'm good 00:48:18.780 |
I'll can that and I'm good with chicken stock for the year 00:48:22.140 |
We'll take the rest of it. We'll cryo back it will freeze it. We'll have 00:48:27.420 |
Meals for the you know, probably we'll eat chicken two to three times a year off of that when you start saying things like okay 00:48:34.100 |
This bird we cooked whole now. We're gonna go ahead and make soup out of that 00:48:38.140 |
That's two meals. Maybe a little bit that's pulled off as tarantulas. That's three meals 00:48:44.540 |
That's not that hard to do takes eight weeks to raise those birds, by the way 00:48:48.060 |
Same birds the commercial people raise just raised in a humane way that actually makes them a lot more high quality 00:48:54.420 |
Flavor and just nutrition. So then you say okay. Well, that's great 00:48:58.540 |
So you're gonna meet you but that's not what I'm doing 00:49:00.940 |
what I'm actually doing is taking those 80 birds on a dilapidated piece of land and 00:49:04.860 |
I'm moving them on a daily basis over an eight-week period and I'm regenerating that piece of land 00:49:10.180 |
Next year when we do that process again our feed costs on the next 80 birds will go down 00:49:16.740 |
Because the birds from the first year that we had to feed heavily will have provided fertility and disturbance 00:49:23.820 |
to improve the pasture for the next group of chickens and 00:49:29.380 |
We can just create incredibly lush pasture with that or we could advance a forest behind that there leaves us in a perennial production 00:49:35.740 |
If we space the trees, right we can move and pasture chickens right through more of a civil pasture manner with a forest around them 00:49:44.540 |
Which in Texas is great because now they're shaded 00:49:46.540 |
So they're gonna have a higher survivability rate and if you start looking at that then I can start doing my timings 00:49:52.100 |
So over time what we grow trees like persimmons that grow very large and have mast 00:49:57.260 |
Overhead that hold their mast and drop their fruit if you don't pick it yourself, they don't drop that fruit until like January 00:50:05.180 |
so now I can run chickens in the winter when it's not hot and 00:50:07.820 |
I can over graze them on a free yield a high caloric yield 00:50:12.660 |
So I mean it's it's difficult for me to answer your question because all of that's just one element in this design 00:50:19.940 |
I would say that the individual is gonna have to decide what's most important to them 00:50:25.740 |
If you want to make a living on a quarter of an acre, I can show you how to do it 00:50:31.960 |
Start growing plants learn to graft learn to start trees and bushes from seed 00:50:36.300 |
Learn to clone learn to root learn how to do misting beds 00:50:40.280 |
That alone could be an income unit that can provide an income for a family 00:50:44.120 |
I know a family in New York that employs seven people 00:50:49.680 |
On a four acre farm seven people full-time employees paid quite well for what they do. You know what they grow roses 00:50:56.280 |
Right. So and people when I brought that up at permaculture voices last year people that blacks not permaculture. I want to grow food 00:51:03.500 |
I'm like, well, they're growing organic roses 00:51:05.500 |
They're charging a premium for them because of that 00:51:08.200 |
Do you know how much pesticides nicotinicides all that stuff goes into? 00:51:12.240 |
The production of things like a rose because no one cares because you don't eat it 00:51:16.560 |
So here's people that are actually improving land, but they're just smart enough to grow a high-value product 00:51:21.400 |
So when it comes to an income source off of a property you have to decide 00:51:25.160 |
What it is that you want to focus on for income and I would also say you're gonna have to learn 00:51:30.760 |
Basic business acumen and you're gonna have to learn how to do mathematical projections 00:51:36.360 |
You're gonna have to increase your financial IQ 00:51:38.360 |
You have to know what things like our poo are or average revenue per user in telecom or to make a generic unit 00:51:44.740 |
so most people think of like if I have a business and I do 00:51:51.800 |
$10 a unit I make a hundred thousand dollars minus my expenses great if I want to double that well 00:52:00.440 |
That can be done by making the product more premium and being able to charge more for it 00:52:07.000 |
Adjunctive products that we can add on and stack on and bundle the way the telecom sector does with your phone and your cable and your 00:52:12.960 |
You know all that stuff bundled together and you have so you have to learn that you have to learn 00:52:19.600 |
I don't get how we have people coming out of college and I've never been and I understand this stuff and they don't 00:52:24.960 |
Cogs cost of goods sold. What is it actually people say? 00:52:28.880 |
Well, I make $20 a chicken doing pastured chickens 00:52:31.700 |
No, you don't, you know, not unless space aliens beam your chicken to you all processed and ready to go 00:52:37.220 |
And you still have a marketing expense. What is what is that bird eat? What does it eat? 00:52:42.720 |
I don't know anybody that's gotten to a level yet where their birds are a hundred percent pastured their feet 00:52:51.040 |
What is the cost in energy to get food and water to them? What what are what are you spending in labor hours? 00:52:58.480 |
Maintaining those animals if you've built things like tractors, okay 00:53:02.520 |
Which a tractor for those that may I realize now I'm on a financial show 00:53:06.320 |
So my own attractors basically a large movable pen that lets the chickens have access to the ground so we can control their movements 00:53:13.280 |
Well, what did that cost until that things paid back? It's an expense against every bird you sell 00:53:18.660 |
so you to design your lifestyle you have to learn to think like a business person and I think if there's 00:53:26.120 |
Anything we are totally screwing our young people with today 00:53:30.680 |
It's that our universities and our government schools are so dedicated to brainwashing them to the gloriousness of 00:53:39.680 |
And I'm as politically agnostic as it gets I'm an anarchist 00:53:43.600 |
So it's not like I'm preaching Republican here for somebody that might think so 00:53:46.680 |
But but our schools are dedicated to teaching our children that socialism is good to the extent that they have 00:53:56.600 |
That means that a child or a young adult cannot come out of either high school or university and have any 00:54:02.960 |
understanding any fundamental understanding whatsoever of economics 00:54:07.560 |
They can't comprehend economics because to comprehend economics 00:54:12.760 |
The first thing you have to say is how do I ensure that the effort that put is put here is? 00:54:17.680 |
Actually worth doing and we define that with profit if profit becomes a cuss word 00:54:23.480 |
How the hell is a person gonna understand economics and I hear all these young people around permaculture 00:54:28.920 |
You know what? They say to me Josh. I want to start a company. I want it to be a nonprofit 00:54:32.720 |
Okay, and this is I have to give credit to Mark Shepard for this but if you have a nonprofit 00:54:41.280 |
Without a profitable entity attached to it first. You are a professional beggar, right? 00:54:48.120 |
That's all that you are. The nonprofit is a is a tax 00:54:52.700 |
Vehicle so that when you become really successful and have surplus income and you want to do good things 00:54:57.820 |
You go out and create a nonprofit. You never call it yours 00:55:01.040 |
You put an independent board of directors in place and you take your excess evil profits 00:55:05.680 |
You put them in a nonprofit and you get to decide where that money goes 00:55:08.920 |
Instead of letting somebody in Washington decide where it goes for you. You'll never hear that in school 00:55:14.120 |
Either you know university or high school business courses, whatever 00:55:19.120 |
So that person can't design the life that way because they don't have the knowledge 00:55:23.960 |
If I ask you, how do you get a nail into a piece of a wood? What you'd say a hammer, okay? 00:55:32.360 |
I need some sort of heavy use common sense some sort of heavy blunt instrument to bang it in and 00:55:37.680 |
If I showed you a hammer, even if you'd never seen one before and you looked at a nail you go 00:55:41.880 |
Oh, I don't work. What we've done is we've so 00:55:45.660 |
Educated our children that when you show them a hammer in a nail 00:55:49.400 |
They can't make the connection anymore because someone told them the hammer was bad because it's mean it's mean to the poor little nail 00:55:59.720 |
Seriously, here's a microaggression the nail didn't want to be in that piece of oak 00:56:03.660 |
And by the way, some evil bastard cut down the oak tree and made it into a piece of wood. I mean, so 00:56:11.360 |
when I get in the permaculture with young people I have to give them a little bit of that brain shock because 00:56:16.600 |
Like I don't want to cut a tree down. What are you gonna live it? 00:56:19.840 |
Right. What you need to do is make sure for every tree you cut down 00:56:23.240 |
You've done enough to make sure three grow back 00:56:26.360 |
That that's the way you you handle resource management here 00:56:31.000 |
And you you start figuring things out like so another need that we would have if I have a homestead 00:56:35.960 |
I'm putting in I need fuel wood. So let's learn efficiency 00:56:39.640 |
So let's design something like a rocket stove. So we're gonna do a lot of our cooking on a rocket stove 00:56:45.360 |
We can take little handfuls of wood and we can cook full meals on them 00:56:48.960 |
So now let's go out and plant a tree like black locust. So we plant black locust 00:56:54.840 |
It gets up till it's about you know, eight nine feet high and we go and we just we're evil 00:56:59.460 |
We get a chainsaw out burn fossil fuels and cut it right off at chest height 00:57:03.120 |
Cut all that up into a bunch of little pieces, you know, what happens it grows back 00:57:09.720 |
We can start cutting that tree for that type of use in five to six year rotations and never actually kill a tree again 00:57:17.520 |
Provide all the fuel and heat for our house that we would ever need in a northern climate where I'm using more of a conventional 00:57:23.280 |
Wood burning wood burning heat. I might be doing my rotations in 10 or 12 years, but I can use the same tree 00:57:31.520 |
When you want me to say how a person should design their life 00:57:35.680 |
What you're asking me to do is come in and paint your picture for you 00:57:39.200 |
And what I what I really prefer to do is say you have the canvas, you know 00:57:45.520 |
You you have the the the paint you have the brushes you have the knives. Let me show you how they work and 00:58:00.920 |
I mean my last tenant in my modern survival philosophy is my plan cannot and will not work for you 00:58:07.800 |
What you do matters and you have to make these decisions for yourself 00:58:12.000 |
All that I do is provide you the knowledge to build life the way that you want it 00:58:16.180 |
Because what happens is if I say do these 20 things whether it's preparedness or permaculture or lifestyle design 00:58:23.120 |
You'll follow it right up to the first one that you don't agree with and then you'll fall out. You won't do anything else 00:58:28.720 |
But if I say here's all the knowledge that you need 00:58:31.320 |
Here's the way to think about this and I guess that's the biggest thing is to learn systems thinking 00:58:36.120 |
To start realizing that every single thing you do whether it's on a property or in your life or in an educational 00:58:42.440 |
Program is connected to every other single piece of it 00:58:45.080 |
And whenever you do something make sure you're stacking its functionality to do multiple things and make sure you're putting it in the right 00:58:54.080 |
Then I guess the biggest thing that our young people work so hard for but yet are so frivolous with is 00:59:01.760 |
Social capital. I think it the most valuable thing that you can build today is social capital 00:59:07.280 |
That's why I call it social networking, right? 00:59:09.280 |
Tweeting and Pinteresting and Facebooking all that stuff 00:59:12.480 |
And if you think about what the entire life of a teenager or a young adult is around being popular going to the right part 00:59:20.320 |
It's all about social capital, but it's worthless social capital 00:59:23.560 |
How many people that you wanted to like you in high school? 00:59:27.560 |
Whether they did or not where it was important and you made an effort for it Josh. Do you even know today? 00:59:38.160 |
Say I all those people that somehow seemed important at this point 00:59:43.320 |
I think I have two or three friends from high school and that's it 00:59:48.480 |
See and you but you spend so much time and people worry about what clothes do I buy on what shoes do I wear? 00:59:53.720 |
I also at least he didn't in the 80s when I was in school, right? 00:59:56.680 |
That was how you were popular. You looked right you dressed right? 00:59:58.880 |
You talked right all this ever in a social capital with no understanding at ever at all what social capital really is. I had a 01:00:06.280 |
Not really a friend. He was an old man. That was a friend of my grandfather's 01:00:09.840 |
Lived up the road from us. His name was buddy shoemaker in Jonestown, Pennsylvania 01:00:17.560 |
Homemade wine really good wine. I didn't understand the word social capital at the time, but looking back 01:00:24.460 |
I recognized it for what it was this guy could call a favor in anywhere. This was buddies deal 01:00:30.200 |
You grow grapes you grow raspberries, whatever you pick it you put in buckets you bring it to the buddies house 01:00:35.260 |
He writes your name on the bucket you go away when your wines ready. He calls you 01:00:39.800 |
He takes half of the stuff that he made wine and gives it to you. He keeps the other half 01:00:47.480 |
And if he need if he needed something he usually didn't pay cash 01:00:51.240 |
You want parsley wine you want raspberry wine? You want some real sake? 01:00:56.240 |
What do you want and he would barter for this stuff? 01:00:59.000 |
And if he needed a favor throw a couple bottles of you know, Andrew Andrew Spirko 01:01:03.920 |
My my my grandfather Biff's conquer grape wine at you or whatever it was and he could get anything done 01:01:12.080 |
He was a value to the community and there were a whole bunch of people that lived there that kind of knew how to 01:01:20.560 |
I make wines and meads and beers now and I love doing it 01:01:23.640 |
But there were a lot of people that went that's that's that's his thing. I just like it's fall 01:01:29.040 |
I'm gonna have a harvest I take it to buddy now 01:01:31.680 |
I can go deer hunting put meat in the freezer for my family and I know by mid spring 01:01:36.360 |
I'll have a few gallons of wine to last throughout the year 01:01:40.560 |
That's social capital and it's social capital on steroids 01:01:44.360 |
If this guy had wanted to be the mayor of the the little town that was a little bit bigger 01:01:50.280 |
That was the actual thing that owned us which was minersville. Guess what people do there, right? 01:01:54.280 |
This guy could have been the mayor like that, right? He don't want anything to do with it. So we're not teaching people about 01:02:00.680 |
Is Ethan Rowland calls them the eight forms of capital and the chief one being social capital though a little bit more? 01:02:07.320 |
Awareness of that is happening just because you see somebody that because of their online presence can 01:02:12.020 |
Sell a lot of product or whatever financial capital is the one that everybody thinks of but there's other forms of capital 01:02:19.760 |
There's experiential capital. What do you know? 01:02:21.960 |
And experiential capital links in a social capital because what you don't know who do you know that knows and if you have a good network 01:02:33.400 |
Cultural capital is what's the value of the pure culture of what you're involved with if you build a really cool homestead? 01:02:41.080 |
Guess what people will pay to come work for you 01:02:45.680 |
But people I have a thing going this this this Saturday and people are gonna pay me 01:02:49.720 |
$15 to come here and work for a day and we'll sell out 01:02:55.560 |
We'll get a whole bunch of work done and I'm not taking advantage of because we feed them really good and stuff like that 01:03:00.660 |
But that's because we've built a culture around what we're doing at nine mile farm in the survival podcast 01:03:05.680 |
Living capital I talked about planting trees on your property living capital is when I have a tree 01:03:11.480 |
I have I've taken an appreciating asset and I've taken it off of the tax doll 01:03:16.240 |
I put a tree and I pay 20 bucks for if you had a tree on your property 01:03:25.040 |
huge dropping hundreds and hundreds of pounds of apples every year and somebody walked up to you and said 01:03:30.920 |
I'll give you 200 bucks if I can cut that tree down and take it away 01:03:34.540 |
You tell him to piss off right that trees it's gone 20 30 fold over what you paid for it, but it's not taxed 01:03:44.260 |
That's a form of living capital back this cultural capital for a second. Why do people want to work for Google? 01:03:50.860 |
It's not just financial capital. There's good paying jobs that you can have if you qualify to work for Google 01:03:55.560 |
Somebody else would pay you. Well, it's the culture there 01:04:01.260 |
Beyond experience it's more total knowledge or it could be traditional intellectual capital like a patent or something like that or a trademarked brand 01:04:16.060 |
but there's a certain value into being at peace with who you are and what your place is in the world and if you start 01:04:25.480 |
I mean this should be a required course in high school if we're gonna have schools that the children are forced to go to 01:04:31.800 |
Children should be taught about these forms of capital so that they can learn how to actually work with each other rather than constantly 01:04:41.500 |
The reason people tear each other apart and fight for a pecking order in these social systems and behave more like primates than human beings 01:04:49.100 |
Is because they're so limited in their knowledge of the value that other people have 01:04:53.500 |
It could be summed up. It was something like what was the saying be careful of the toes you step on today? 01:04:59.540 |
They may be connected to the ass you have to kiss tomorrow and and that's I mean 01:05:04.580 |
Kids don't get this like the guy you're picking on at school today that you're calling a nerd is probably gonna be worth a fortune 01:05:11.620 |
If we actually started to see each other for the value that we have a lot of these problems that we have would go away 01:05:17.180 |
So I don't know if that's really an answer to the question, but I mean that's where it leads to for me 01:05:22.340 |
It's a great survey of the topics and I would encourage 01:05:24.340 |
listeners who are interested in deep more of a deep dive to go out and just look through the archives of your of your show 01:05:31.380 |
To see episodes that interest them and that's what I that's one of the things I appreciate the most about you Jack 01:05:38.340 |
I don't listen nearly as much as I used to when I had when I made more time to listen to audio 01:05:43.100 |
but I've always appreciated your your creative creative thinking and 01:05:46.980 |
The whole idea of understanding different forms of capital 01:05:50.940 |
I mean that was the basic is one of the basic ethics of the US American culture, you know 01:05:55.900 |
The whole idea of let's make a deal. What do you got that I want? And what do I got that you want? 01:06:04.260 |
Ability to think in that way and I'll just give a couple of modern practical examples 01:06:08.420 |
I mean you talk about your friend with with the wine. I know people who do that all the time 01:06:12.980 |
I know somebody who does that with honey. He's got a few hives of honey. He makes some great honey 01:06:17.340 |
He does all kinds of deals on Craigslist in jars of honey 01:06:20.980 |
I know you think about even in a business you can sometimes offer things 01:06:26.540 |
I've bartered all kinds of things to get radical personal finance off the ground when cash flow 01:06:30.780 |
When cash inflow is tight you barter what you have that's the end and it forces you to be creative 01:06:35.780 |
But you could take a job that you might generally need to pay $15 an hour 01:06:40.180 |
but if you can just adjust the deal that you're offering a little bit and allow somebody to do it on a 01:06:47.140 |
Schedule or allow somebody to do it from an off-site location from their from their kitchen computer instead of 01:06:52.460 |
Instead of there in your office all of a sudden if that works in your business structure 01:06:57.220 |
You can lower your costs and you can create a barter deal out of all kinds of flexible things 01:07:04.900 |
It's a matter of looking creatively at what we have and seeing what is this other person want and value? 01:07:12.800 |
Definitely and I think one of the big differences between barter and 01:07:18.380 |
Financial transactions and I'm gonna say this when I want to clarify this you can have a transaction that involves 01:07:27.420 |
Capital in the form of cash or money that's barter and you can have just a straight financial transaction 01:07:35.100 |
for example if you are forced to buy insurance that you don't want and 01:07:40.700 |
If you don't do it, there'll be some sort of a penalty 01:07:45.440 |
It is a purely financial transaction if you're buying something solely because you have to have it because it's a need it's purely 01:07:53.100 |
Financial and in a lot of financial transactions. It's is a tendency that 01:07:58.500 |
Either the person that spent the money feels victimized or they were lulled into the false belief that they won 01:08:07.060 |
Right, like I showed them I got that car for next to nothing. No, you did they made all the money on the financing 01:08:14.060 |
The this is this is the the psychology of money in America today 01:08:17.980 |
The first thing a person if I say rich and we play word association, I say a word you say a response to it 01:08:23.820 |
Not you probably not your listeners, but the majority of Americans if I say rich they say greedy or something like that 01:08:29.940 |
We've been so warped to believe that when you move to a barter mentality 01:08:34.900 |
The only way a transaction ever happens is that both sides feel they want 01:08:42.140 |
That you have you wouldn't do it and many times you see people bartering stuff that they would have actually been happy to give away 01:08:53.220 |
Feel that since you're willing to give me something of value 01:08:57.700 |
I should be willing to give you something of value in exchange 01:09:01.180 |
and if you don't want it pass it on to somebody that does and 01:09:06.060 |
One of the biggest pieces of my modern education going is if I call my modern education since I started becoming a teacher I 01:09:13.180 |
Had a friend named Ron hood. That was an icon in the survival industry 01:09:18.220 |
he actually owns the domain survival calm to tell you how long ago he got in the game and 01:09:22.580 |
He was like a brother. I never knew the day that I met him and we both had pretty big egos 01:09:29.700 |
I was getting started out but a little bit of stardom 01:09:31.820 |
Stardom ego going and he had like that establishment ego and he also had this kind of attitude that people in this industry 01:09:37.420 |
When they approached him were looking to get something from him and we met and I could tell he was worried about that 01:09:43.220 |
it took about two seconds for both of us to drop shields and be brothers and 01:09:49.740 |
Friendship for about two years until unfortunately he passed away 01:09:53.620 |
And I only ever actually got to see him in real life face to face and shake hands and break bread with him about three 01:09:59.540 |
times but we talked on the phone and by Skype almost weekly and 01:10:03.180 |
in one of the events that he ran that I went to I learned about a thing called the barter blanket and 01:10:11.020 |
Somebody steps forward lays down an item for barter and then anybody else that's watching can lay down an exchange item 01:10:18.300 |
Why would you want it that type of thing you have ten people offer ten different things against the one and the guy that laid? 01:10:24.700 |
Decides I'll take this deal or I don't want any of it or 01:10:28.100 |
how about I split it in half and I get this in this, you know, just basic barter and 01:10:32.580 |
When I started doing my training events here at my farm, I thought you know 01:10:38.220 |
What a great way to honor his memory but to tell his story 01:10:41.640 |
Break out a bottle of this crappy gin and he loved that sapphire blue crap 01:10:48.220 |
And if anybody ever comes to this house the new Ron you drink a shot of that whether you want it or not 01:10:52.220 |
and I pass that bottle of gin around I tell Ron's story and we start our barter and 01:11:00.300 |
Barter like especially newbies that have never been before barter like they're going to the store at first. It's what I can I get? 01:11:11.660 |
And you start to see people do things like oh, I have a vacation home, you know on the beach in, California 01:11:18.460 |
They usually rents out for two thousand dollars a day 01:11:21.060 |
That's an actual item that's been put on my barter blanket and you see a whole bunch of people sit around and go. Yeah 01:11:35.820 |
What do you got and you see somebody trade something that maybe has a value of 200 bucks for four thousand dollars worth of time 01:11:44.820 |
In a vacation home. Well the person that owns that home knows there's gonna the stipulation is you got to pick a day 01:11:51.580 |
So is he's gonna sit there empty anyway, but they've thrown that out kind of as a generosity 01:11:56.180 |
I've done things where I'll say I'm gonna give away five hours of my time consulting 01:12:00.740 |
and as you might imagine I'm pretty stingy with my consulting time anymore and 01:12:05.300 |
I'll have two or three people throw down something and I'll go, okay 01:12:11.020 |
Everybody pick up your items. I don't want your items. I'm gonna do it for all three of you because you took a shot and 01:12:16.580 |
This is what happens when you move in the barter because you start to realize that there's there's more important things than what we initially 01:12:25.300 |
get from something building relationships knowing we can come back and 01:12:29.780 |
I actually think that you start gravitating more toward what Toby Hemingway describes as a gift based economy 01:12:38.540 |
But in permaculture city he talks about the barter that never was like we're told before there was money 01:12:43.460 |
Everything was bartered but in in a village, let's say where I was the knife maker and your son needed a knife 01:12:53.100 |
So you'd come to me get a knife. Well, that's what I do. I make knives. So when you need a knife here, I 01:12:58.820 |
Don't have anything to give you right now. Okay here. I got like 20 of them sitting here on the table 01:13:04.380 |
I make knives. That's what I do. I don't have anything else to do 01:13:08.060 |
Here and when I needed something it was just there now people start to look at that as like socialism or communism 01:13:14.940 |
But those those orders of human interaction were prior to the advent of the state 01:13:23.540 |
societies that had kind of formed a little bit of stability into a village and they were always 01:13:27.780 |
Limited in headcount to about a hundred to two hundred people and it would have to then break off 01:13:31.900 |
It would get too big. It would start to become a bureaucracy even without a bureaucracy and 01:13:37.020 |
I don't I'm not fanciful. I don't think we can go back to living like that 01:13:40.740 |
but I'm also as a modernist a believer that we take the very best of everything that we can assemble together and 01:13:48.020 |
We put that together kind of Bruce Lee like right we absorb what is useful 01:13:52.340 |
we reject what is useless and we add what is uniquely our own and that we can be building these types of 01:13:58.220 |
individual communities all over the country both geographically based on real interactions and 01:14:07.900 |
We can start to develop our own our own our own economies our own forms of money our own systems of value exchange 01:14:15.020 |
Bitcoin taught me something money's bullshit money is a fabrication out of thin air 01:14:21.780 |
It's an agreement between people to assign a value of energy to an inanimate object. That's really worthless, right? It's a system of accounting 01:14:29.540 |
When you come to me and say I want to buy your old iPhone and I say 200 bucks 01:14:35.500 |
You give me some paper with some numbers on it 01:14:37.860 |
I give you the iPhone and the transaction ends 01:14:40.780 |
The only purpose the paper serves is an accounting because now I have the $200 you have your iPhone 01:14:49.300 |
But I need something of value that I can go prove 01:14:51.540 |
To the next party in exchange that I have actually my value came from something 01:14:57.140 |
right and that's all Bitcoin is Bitcoin just keeps an accounting of who exchanged what and puts a value on it and 01:15:04.620 |
It's our confidence in that value that actually allows it to propagate and people look at the American dollar and go 01:15:10.740 |
It's all based on debt. It has to collapse. Why doesn't it because the confidence is there because people believe that it has value 01:15:16.700 |
Therefore they're willing to exchange it and if we can just continue to evolve away from that 01:15:23.620 |
And I'm not saying I want to get rid of money tomorrow morning, right because I earn a living mostly in Federal Reserve notes 01:15:30.540 |
Quite on I'll take Bitcoin. I'll take silver, but most of my incomes in money and most of my purchases are in money 01:15:36.060 |
But wherever I get the opportunity to exchange 01:15:39.460 |
Non-monetary barter, I'll do it and I'll do it every single time 01:15:44.060 |
Jack I got one final question for you you throw out so many great ideas and 01:15:55.060 |
Ideas are maybe some ideas have ideas have potential value, but frankly there are a ton of great ideas 01:16:01.120 |
everything the real value of an idea is in the execution and the implementation and 01:16:06.180 |
I think that's where a lot of people break down. I'm amazed at the business that you run. Not only do you run your podcast with 01:16:17.060 |
but you also have your hand in a number of other businesses as a consultant advisor business partner and you still 01:16:24.140 |
make the time to get out on your own property and sweat and build your 01:16:31.100 |
How what's your personal time management system? And how do you get everything done that you want to get done? 01:16:38.300 |
Well, so it's something I struggle with every day but my basics are this I have living creatures on my property 01:16:48.140 |
If I don't take care of them, they'll die. So when I get up in the morning doesn't matter what else I got to do 01:16:52.820 |
I do that first. I make sure everybody's gonna live through the day then I come in and I do my show 01:16:57.620 |
I that takes precedence over everything else over guest interviews over consultation calls over any of my peripheral businesses 01:17:06.300 |
Anything like that the show must go on in the old adage so that gets done when that's done 01:17:12.780 |
Then I take a look at do I need to do any marketing for the show? 01:17:18.140 |
Do I have any accounting to take care of stuff like that that gets done if I'm free at that point? 01:17:24.180 |
Otherwise, it's you know, maybe I have a conference call with a partner in a different business or something like that 01:17:28.700 |
But the way I've made this work is a couple things 01:17:31.500 |
Number one. I've started saying no to a whole lot of stuff 01:17:35.140 |
I have people coming at me all the time want to do something with me. I'm like you go do something 01:17:39.700 |
You go do it. You don't need me you think you do and you think because I touch it. It's gonna turn to gold 01:17:45.860 |
Trust me. I've had failures too. You go do your own thing 01:17:48.580 |
Stop telling me what you're gonna do and go show me what you're doing. All right, so I started saying no to a lot of things 01:17:54.300 |
The other thing I've done is when I do get involved with partners in a business like we have a business right now 01:18:00.540 |
We're working on to develop a new type of caging so that suburban eyes can raise quail for meat and eggs 01:18:05.900 |
I think it'd be a great thing to put that love because you can't love what I said about the chicken tractor 01:18:10.920 |
You're not doing that on Maple Street, right? 01:18:13.140 |
So we want to do that with quail for people much easier to process higher value nutrition higher value product that you put out 01:18:19.980 |
If you want to sell it, but this is what I told my partners in that business. I 01:18:23.580 |
Will see to making sure that people know about it. I will market it through my platform 01:18:30.020 |
I will test bed it right here because I have quail and I'll make sure that we find all the things that are wrong with 01:18:35.180 |
It because I'll just use it you make me prototypes 01:18:37.620 |
I'll use it and tell you everything screwed up and we won't release it till it works, right? 01:18:41.620 |
Everything else is on your plate. You guys have to worry about accounting. You guys have to worry about tax reporting 01:18:49.340 |
If there's some financial investment, I'm willing to put some of that in the game, but overall it's on you 01:18:55.260 |
You don't want that deal can't work with you because I don't have any more time and that seems very 01:19:03.740 |
I'll you know part of what got me in trouble in the past and I over extended myself as I always want to say yes 01:19:08.620 |
I always want to help people but I also realized a lot of times when you think you're helping people what you're doing is what? 01:19:15.180 |
right, you're trying to make somebody successful a person that's going to be successful will be successful without my help a 01:19:22.380 |
Person that's not going to be successful still will not be successful with my help 01:19:27.540 |
All I can do is inspire and you talked about throwing out all these great ideas 01:19:31.620 |
I have people all the time say shit. I want to tell you about my idea 01:19:34.820 |
But we just signed a non-disclosure agreement get the out of here. I'm sorry go get get get out of here 01:19:40.060 |
The dogs looking at me like I'm yelling at him right like 01:19:42.700 |
Because because I don't have I don't even have time to talk to you now if you think I have time to steal your idea 01:19:50.220 |
Which probably 20 people are other already doing you're out of your mind. I just let my ideas go 01:19:56.220 |
Because I know that I come up with some stuff 01:20:00.620 |
that could really be good for people and could really be good for both the customer and the producer and that I am 01:20:08.320 |
Absolutely not going to be able to get it all done. I'm not going to be able to control everything 01:20:12.540 |
I'm not even going to be able to be a part of everything that I can come up with 01:20:15.260 |
So I'll just throw it out there and I figure if I throw something out to 150,000 people one person might go you know 01:20:24.460 |
That's when I think you're going to be successful when you can you take my idea and the first thing you say is yeah 01:20:31.620 |
It needs this this and this because that's what I do when I do decide to ferret out an idea 01:20:37.300 |
I map it all out and write up a proposal even if there's nobody to give it to just so I can look at it make 01:20:42.340 |
Sure, it makes sense, and I start working through it and go that's wrong 01:20:44.900 |
That's wrong that needs an adjustment. Oh gee if you do that with a quail. They break their eggs 01:20:50.300 |
That's you find that out when you get a broken egg, okay? 01:20:53.300 |
So you're always going to have like an idea is never 01:20:56.820 |
Complete when it's first birthed it has to be massaged 01:21:00.540 |
And I feel if I can put out you know over the next ten years a thousand ideas and 01:21:05.180 |
250 of them become businesses support families that the 01:21:09.180 |
The the ego that I don't want to give this stuff away because someday 01:21:15.060 |
I'll get to it is inherently selfish, and it's also just 01:21:23.700 |
And I feel that I do a better job of making the most of those hours than most people do because it's hardwired into my 01:21:30.300 |
Genetics I think my you know I said my dad was a coal miner, but he was a coal miner 01:21:35.580 |
He ran you know for years. He ran his own tire shop 01:21:38.180 |
He he today. He's doing pallets the guy you know doesn't really have to work anymore 01:21:44.300 |
But he's out busting his ass rebuilding and selling pallets 01:21:48.580 |
Manual labor, and he's you know in his late 60s. Why because he doesn't know anything else 01:21:56.460 |
And I you know I come from a family that has it we're out of the Ukraine and we're just hard-working people 01:22:04.740 |
Work when it's something that I actually see that I'm producing value in so when I do my podcast 01:22:11.460 |
And I get an email from somebody says hey because you we started this little soap business 01:22:15.620 |
Here's a couple bars of soap. I'm like that's cool, and I want to hear from him a year later and go yeah 01:22:20.820 |
We did a forty five thousand dollars of soap last year my wife's quitting her job now, then I'm like hell 01:22:25.820 |
Yeah, and I'm thinking I would never build a business on soap 01:22:29.980 |
So that's why I don't want people bringing me like they're like do you think this is a good idea don't ask me 01:22:35.020 |
I've been wrong a lot man remember Power Rangers when that came out. I thought it was a billion-dollar blunder 01:22:40.100 |
I if I was a TV executive I would have screwed up like kids aren't gonna watch this 01:22:43.900 |
I mean, I don't know everything so my time management is I focus on first 01:22:50.060 |
What needs to be done, and then second what I want to do and then I don't have time 01:23:01.240 |
We produce these eggs, and you know that makes us about I think our gross billing on that's about eleven hundred twelve hundred dollars a month 01:23:07.940 |
After two after the expenses it pretty much pays the the base of our mortgage not our you know interest in well 01:23:14.560 |
It's like a principal and interest what it doesn't pay is our our tax and our PMI and all that crap 01:23:20.800 |
I could take the same time we put into these ducks and put together one marketing program for the podcast a month to sell something 01:23:29.820 |
My ducks keep me sane. You know I work with co-workers that sing all day and don't talk bad about each other now 01:23:36.380 |
They maintain my land I bought a tractor the only thing I've used it for for two years is the little card on the back 01:23:42.380 |
To haul stuff around I don't have to cut weeds. I don't to cut grass. I don't have to provide fertility so 01:23:47.780 |
That time while not financially the most profitable. I guess what I'm saying is I've built a lifestyle business 01:23:55.700 |
It's not just about the income. It's about the lifestyle 01:24:00.180 |
There's there's nothing that I want to do that I can't do and 01:24:04.220 |
The things that I have to do are things that I don't mind doing and I think that's that's when you when people start looking 01:24:10.540 |
At you go. Holy crap. How do you get so much done? 01:24:13.220 |
Well if you want to do it, and you're able to just get rid of things that you don't want to do 01:24:20.660 |
Jack thanks so much for coming on the show. I really appreciate it the survival podcast calm your show is listed in iTunes 01:24:27.060 |
I knew the websites that you'd like to share with the audience 01:24:29.500 |
Yeah, I mean the best website is as you said the survival podcast calm and there's a shortcut to that 01:24:41.900 |
It's an actual domain just CEO and that'll link you there when you get there 01:24:45.700 |
You can find pretty much everything else. I'm doing you can link over to permit ethos, which is our permaculture initiative 01:24:52.100 |
We're doing some really great things with education there 01:24:54.900 |
We have a really exciting group now on Facebook called the regenerative agriculture group 01:24:59.420 |
It's like permaculture, but I don't have to explain to somebody that's never heard the word what that means and we have a group there of doers 01:25:04.940 |
It's all people that are working to get stuff done in their own backyard 01:25:08.780 |
Lots of entrepreneurial stuff on that from raising broiler chickens to micro greens to you name it 01:25:15.380 |
I really recommend people check out the regenerative agriculture group 01:25:19.180 |
And everything else we're doing we have like sub communities 01:25:22.660 |
I have a forum that I don't even post too much hardly anymore 01:25:25.860 |
That's run by my moderator team of about 25 guys and gals really great people 01:25:30.500 |
We have a Zello channel Zello is like ham radio without a ham radio 01:25:35.820 |
it's you turn your smartphone or your computer into like a 01:25:38.460 |
Push-button radio and we there's like chat groups on it and we have the most the largest 01:25:44.580 |
group and most active group on the whole Zello Network the 01:25:49.460 |
Zello board of directors have actually met with the people on my group to discuss making Zello a better platform because of the most 01:26:01.620 |
leverage technology to do we've had women that had to travel across the country by themselves and 01:26:06.460 |
They'll put a little app on their phone and the whole Zello group can see where they're at travel along the way 01:26:11.500 |
Keep in touch with them. Somebody's always on the network making sure that if anything goes wrong with somebody's there to help them 01:26:16.540 |
I mean stuff like that when I start thinking about that and going well 01:26:19.940 |
All that was was a thing that I set up and let other people take over 01:26:22.740 |
That's what this stuff's all about. So the survival podcast calm is a place to go. I do have a business podcast 01:26:32.940 |
Until somebody does every single thing in that podcast with their business and need something else. It's intellectual masturbation 01:26:40.380 |
So until that happens till somebody brings me their business and goes I've done everything you said 01:26:44.820 |
I do and I'm at a sticking point that's on permanent hiatus 01:26:48.580 |
But if you want to build a business, especially online Jack Spiegel calm will tell you how to do it 01:26:53.060 |
I can always be reached through my email Jack at the survival podcast calm 01:26:57.740 |
if you actually want to see me to see your email put 01:27:00.340 |
TSP see in the subject line and that goes into a special folder that gets kind of priority for a review. Awesome 01:27:13.780 |
Interview that you might want to go back and listen to it again and just find a couple 01:27:18.860 |
I mean my favorite and I've heard Jack talk about it before I try not to steal his stuff, but my favorite is 01:27:26.900 |
Or other gardening associated things I've wanted to do a long time 01:27:32.860 |
I've talked about in the past the concept of turning your house from a house into a homestead, but 01:27:37.620 |
Jack's done a lot of great stuff on that. I'll do more shows on that myself as I've learned how to apply it 01:27:42.060 |
But how can you create and apply good planning and design to the things in your life to make them all better? 01:27:50.820 |
Check out all jack stuff at the survival podcast calm 01:27:57.100 |
Hopefully he can benefit you additionally going in the forward in the future 01:28:00.780 |
Thank you so much for listening to today's show 01:28:02.420 |
if you would like to spend a little bit of time with me 01:28:04.340 |
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