back to indexBari Weiss | All-In Summit 2024
Chapters
0:0 The Besties welcome Bari Weiss
2:19 Defining the polarizing forces in American society
5:11 How institutions like the New York Times were captured by radicals, giving up "the heroin needle of prestige"
16:39 Avoiding audience capture while building The Free Press
22:9 Sacks's strategy to find reliable media sources
27:26 Ideological capture of medicine, building a new institution
00:00:05.040 |
Showing up for work as a centrist that an American newspaper should not require bravery. 00:00:09.360 |
She's saying no one should be allowed to criticize me. 00:00:14.640 |
Anyone that departs from woke orthodoxy gets a lot more heat. 00:00:18.960 |
A new consensus has emerged in the press, but perhaps especially at this paper. 00:00:23.840 |
If you don't have the right views, everything is caveated, edited, 00:00:31.200 |
Should it take courage to say that those who praise the pristine subways of Russia 00:00:39.840 |
Should it take courage to just say in public, "I disagree"? 00:00:44.480 |
Join me in welcoming Barry Weiss to the stage. 00:01:09.520 |
Even though most everyone here knows who you are. 00:01:11.200 |
But you made headlines in 2020 when you left the New York Times, 00:01:14.160 |
criticizing its stance on free speech and diversity of thought. 00:01:17.520 |
And since then, you've launched the Free Press. 00:01:25.760 |
And the Free Press declares itself a free press for free people, 00:01:31.360 |
I think we all respect and admire you for your fiercely independent thinking 00:01:36.560 |
and direct and honest takes on current events and social issues. 00:01:51.540 |
I don't know if you guys can handle having a woman in a bestie. 00:01:56.960 |
So look, I want to start with a very broad, general question 00:02:10.000 |
Because it seems like a lot of what has, as we've been hearing a lot about, 00:02:15.920 |
and I think we're going to hear more about throughout this conference, 00:02:22.880 |
And the polls kind of get defined differently. 00:02:29.520 |
There's the notion of populists and elitists. 00:02:42.080 |
There's the conservatives versus the liberals. 00:02:46.000 |
I mean, what is the divide in the United States? 00:02:50.320 |
How would you think about the polarity that's emerged? 00:02:52.400 |
I think there's two ways, broadly, that I would answer that. 00:02:55.040 |
And obviously, besties push back on me, as I know David Sachs surely will. 00:02:59.040 |
One way to think about it, and I think Martin Goury has written about this 00:03:03.760 |
absolutely brilliantly in his book, "The Revolt of the Public," 00:03:06.960 |
probably the most important book written in the last 25 years. 00:03:12.960 |
Martin Goury's book, it's called "The Revolt of the Public." 00:03:16.320 |
And broadly, what he prophesied, without using the words Donald Trump 00:03:20.480 |
or BLM or any of the phenomenon that have reshaped American political life 00:03:24.960 |
over the past several decades, is the sort of-- 00:03:28.000 |
call it the renegades versus the establishment 00:03:36.880 |
that Dick Cheney and Kamala Harris are on one side 00:03:41.280 |
and Donald Trump and Tulsi Gabbard and Robert F. Kennedy, 00:03:44.960 |
whatever you think of any of those people are on the other, 00:03:47.360 |
that's how you have to understand that, I think. 00:03:50.400 |
Another way that I've been thinking about a lot, though, 00:03:52.880 |
is sort of like there are three sides that I see that are emerging. 00:03:56.000 |
And I think the free press is trying to position itself 00:03:58.800 |
in what I believe is the broad, self-silencing majority piece of the pie, 00:04:13.440 |
I went to a thing for my daughter's new preschool yesterday, 00:04:18.080 |
And they didn't come up to me to talk about any particular piece. 00:04:20.960 |
They just said, "Thank you for being normal." 00:04:23.360 |
And normal was the adjective that almost all of them used. 00:04:26.240 |
And so I think that that's also something that's happening where, 00:04:29.920 |
you know, I'm sure as has already been discussed at this conference, 00:04:37.120 |
the identitarian sort of anti-liberal left, illiberal left, 00:04:40.640 |
sounds eerily similar at times to the illiberalism of the right. 00:04:45.520 |
And they sort of are in this dance with each other. 00:04:56.400 |
in the sense of like returning to some kind of neoliberal consensus. 00:05:00.800 |
I just mean a return to the things that I think many of us still believe 00:05:06.000 |
are just basic commonsensical American values 00:05:13.680 |
You and I have been career journalists, editors. 00:05:19.920 |
they would take your piece, whatever you wrote, 00:05:22.320 |
and they'd just say, "Well, this is an opinion." 00:05:23.840 |
They'd strike it out and say, "Who are you attributing this to?" 00:05:28.320 |
And then something happened economically with link baiting 00:05:34.640 |
And then this very strange thing happened when Donald Trump got elected 00:05:46.800 |
And storytellers who would just present the facts to an audience 00:05:50.320 |
then saw themselves as part of the resistance 00:05:58.240 |
And the marketing when you went to the Guardian 00:06:00.880 |
or the Washington Post or the New York Times, 00:06:06.240 |
"If you want us to hold truth to power and stop Trump, 00:06:14.960 |
Maybe you could just talk about that paradigm shifting 00:06:17.920 |
because it happened during the economic turmoil as well 00:06:27.680 |
We actually have a piece we're running tomorrow afternoon 00:06:36.560 |
and seeing the roots of this back in 2005, 2006. 00:06:56.000 |
is to hold up a mirror to the world as it actually is 00:06:59.120 |
so people can make sensible, rational decisions 00:07:06.400 |
about all of the things that are important in this life. 00:07:19.760 |
I should put in quotes, American journalists. 00:07:24.720 |
is to usher you toward the correct political position. 00:07:47.280 |
"in this country and in the world, was a lie?" 00:07:53.360 |
you understand the misconstrual of certain stories, 00:07:56.960 |
you understand the absolute silence around others, 00:08:17.440 |
Like, it's not like there's some grand cabal of people 00:08:21.120 |
that decide, "Let's obfuscate Biden's decline. 00:08:38.320 |
It used to be that if you ran a piece in "The New York Times," 00:08:42.160 |
your fear was you were gonna piss off the advertiser 00:08:56.160 |
You're worried about enraging the reader, right? 00:09:00.640 |
have talked about, which is audience capture, 00:09:02.720 |
which is as, you know, the individual sub-stacker 00:09:05.600 |
is as susceptible to this as "The New York Times." 00:09:07.520 |
None of us are free from that phenomenon either. 00:09:18.640 |
The court, and I think that these are public figures, 00:09:26.480 |
at "The New York Times," and I'm choosing that only 00:09:28.160 |
'cause it's the experience I know most intimately, 00:09:30.400 |
regard themselves as liberals or progressives. 00:09:33.360 |
So if you write, and I'm thinking about my wife, 00:09:43.360 |
in places like Kenosha, she was a business reporter, 00:09:47.680 |
and found that the story was unbelievably complicated, 00:09:50.560 |
that many of these business owners were minority, 00:09:53.440 |
small business owners, they did not have insurance, 00:09:55.760 |
they were absolutely devastated by what happened, 00:10:02.880 |
"Let's wait until after the election to run this." 00:10:05.120 |
So that's the kind of thing that would happen a lot, 00:10:09.040 |
and no, there's not like some secret cabal meeting 00:10:14.720 |
"that we lie to our readers about Joe Biden's mental state." 00:10:18.800 |
It's the exact same phenomenon that everyone here feels 00:10:21.920 |
in any social scene or company or institution 00:10:25.920 |
that they're a part of, which is that human beings 00:10:30.320 |
at the kinds of people that work at the New York Times, 00:10:39.440 |
and they want their kids to go to the same schools 00:10:47.120 |
Let me add one thing, which is that was always there. 00:10:49.520 |
The thing that I think has changed a lot in the past, 00:10:53.520 |
let's call it 20 years, is that the very places 00:10:57.840 |
that used to be feeders to the New York Times 00:11:11.280 |
and believed that their job was to foment that 00:11:15.600 |
- No, but how does that, say more about what does that, 00:11:19.280 |
- Well, what I mean by that is that they did not, 00:11:22.160 |
you could look at the values of the New York Times and-- 00:11:26.480 |
So the people in the New York Times are fancy, 00:11:29.760 |
- I'm not saying, their fanciness is sort of beside the point. 00:11:32.400 |
- Yeah, but I'm saying there was an archetype. 00:11:36.880 |
- And is that because the feeder schools changed 00:11:41.280 |
- It's because wokeness happened to American liberalism 00:11:44.240 |
and the people that were speaking the language 00:11:48.000 |
of progressivism all of a sudden transformed the notion 00:11:56.720 |
All of a sudden social justice wasn't about doing 00:12:05.520 |
All of a sudden, progressivism wasn't actually 00:12:17.840 |
And I don't think that the sort of that transformation, 00:12:26.400 |
The thing that began at the margins and at the fringe 00:12:29.600 |
has moved into the center of American institutional life. 00:12:37.760 |
And it's the story of the transformation of Harvard 00:12:40.240 |
and so many other places where people all of a sudden 00:12:54.880 |
And I think that there's an unbelievable pushback 00:13:12.640 |
I think I began at the New York Times as a reformer 00:13:16.960 |
And God bless the people who are still trying to do that. 00:13:23.360 |
not politically, but just in terms of my posture, 00:13:28.000 |
has been that I've become someone who believes 00:13:40.400 |
And in building new things and creating competition, 00:13:51.280 |
If you wouldn't mind, give a voice to the people 00:13:56.800 |
that want to be able to respond to the statement 00:14:01.840 |
if they identify that this is not the right path. 00:14:11.520 |
It's not just the institution of the New York Times. 00:14:14.400 |
- Okay, it starts with something very simple. 00:14:38.640 |
and of all of the things we used to think were normal. 00:14:53.840 |
because I find myself in these baffling conversations 00:14:56.960 |
with people where they say, "Thank you for what you do. 00:15:02.080 |
I'm like, "Yeah, and we're talking, it's great." 00:15:03.760 |
And I'm like, "Where do your kids go to school?" 00:15:24.720 |
and with the confidence that prestige and honor 00:15:38.880 |
You and your values, they're lucky to have you, right? 00:15:43.280 |
That's what I think the fundamental posture needs to change. 00:15:46.480 |
- Let's talk about the new stuff we're all building, 00:15:50.640 |
the Go Direct movement, all these new brands. 00:15:52.880 |
You're one of them, we're one of them, I suppose. 00:15:56.240 |
I know you guys can explain to me what that is. 00:15:58.800 |
- No, you're right. - Oh, Barry, it's cocaine. 00:16:02.560 |
We have actually a good-- - I've never done Founder Mode. 00:16:16.480 |
If Founder Mode means working till you collapse every night 00:16:20.880 |
being committed and trying to build a business. 00:16:42.640 |
Obviously, you have your subscription-based business 00:16:50.160 |
And then you have everybody who got kicked off 00:17:16.320 |
because they've got a less subscriber base, less brand. 00:17:25.120 |
the Russians put $10 million into a little slush fund 00:17:38.480 |
- Well, no, no, I'm just curious what you're, 00:17:41.680 |
as the Russians would call them, the useful idiots, 00:17:51.040 |
We didn't get offered that money, unfortunately. 00:17:53.680 |
- Yeah, we would have secured that bag immediately. 00:18:01.280 |
where Neo's dodging the bullets and one nicks his leg. 00:18:06.880 |
And J. Cal was trying to jump into the bullets. 00:18:13.120 |
we wanted to get that sweet, sweet Putin money. 00:18:26.800 |
And so let's talk about how susceptible, in your mind, 00:18:33.280 |
these voices are to being bought and paid for, apparently. 00:18:42.560 |
is there's a really, really understandable risk 00:18:47.520 |
that once you sort of eject yourself from "The Matrix" 00:19:04.640 |
There's certain people, I don't wanna name them, 00:19:12.640 |
on standing up against sort of the neo-racism 00:19:19.200 |
and they're basically talking about how Bill Gates 00:19:30.800 |
which is these people lied to me about this thing. 00:19:38.320 |
Or the Overton window has been narrowed so, so tightly 00:19:46.560 |
that I'm just gonna bling it open to, I don't know, 00:19:49.840 |
someone that says that Churchill is a villain 00:19:55.840 |
So that's what I think is actually happening more broadly. 00:20:00.560 |
And I think the, I feel oftentimes at the Free Press, 00:20:08.720 |
you have these institutions that have the poor gatekeeping, 00:20:13.440 |
but at least it's, I mean, they have gatekeeping, 00:20:16.560 |
they have this whole system, right, that's corrupt, 00:20:19.520 |
but at least it was supposed to work at one point. 00:20:22.080 |
And then you have kind of the Wild West world. 00:20:27.360 |
And so you can see Alex Jones right alongside 00:20:35.280 |
and how are you supposed to know who is who, right? 00:20:43.360 |
And what we're desperately trying to do at the Free Press 00:20:48.800 |
And what I mean by that is to marry the standards 00:20:54.320 |
like the Washington Post or the New York Times. 00:20:57.200 |
In other words, everything is rigorously fact-checked. 00:21:00.400 |
When we get something wrong, we publicly correct it. 00:21:04.720 |
but marrying them to the sort of political freedom 00:21:08.240 |
- Can you take us into an instance where a contributor, 00:21:10.960 |
'cause you have a lot of freelance contributors 00:21:12.560 |
or just important people will want to publish now 00:21:15.600 |
in the Free Press, which I think is a really good sign 00:21:17.360 |
for you that you're doing something meaningful, 00:21:33.680 |
Because I mean, these dopes accepted $100,000 00:21:37.760 |
So then people are gonna take their opinion on Ukraine 00:21:46.000 |
I mean, these people are obviously idiots/corrupt. 00:21:50.960 |
- I wish I had read more about this particular story. 00:21:54.800 |
because if somebody were to drop $100,000 on you 00:21:57.680 |
to republish the Free Press on another website, 00:22:06.720 |
probably 'cause I'm too stupid to get free money. 00:22:11.680 |
I mean, the scenario you're asking me to go into, 00:22:16.720 |
In other words, we're in a really excellent position 00:22:24.240 |
And I think the thing that's really heartening 00:22:29.200 |
is the very thing that we were founded to get. 00:22:33.440 |
In other words, when I left the New York Times, 00:22:35.600 |
the Free Press, it was barryweiss.substack.com, 00:22:38.160 |
and it began as a reactionary product, honestly. 00:22:46.320 |
that they were ignoring and lying about so much. 00:22:49.360 |
And those were the stories that I ran sort of headlong into, 00:22:52.080 |
mostly institutional capture in the areas of law 00:23:06.640 |
during the BLM protests and rioting burned to the ground 00:23:12.320 |
And I wondered, what do the cops in the 3rd Precinct, 00:23:19.360 |
Now that is a natural story that in a normal time, 00:23:22.880 |
the New York Times would report on immediately 00:23:32.880 |
and that is the kind of thing that our readers want. 00:23:45.440 |
about building the business has been the most heartening. 00:23:59.040 |
that the mainstream media is not just biased, 00:24:04.560 |
And the turning point for me in realizing this was COVID, 00:24:10.480 |
the mainstream media is largely consists of liberals, 00:24:19.840 |
It wasn't just politics, it's like everything. 00:24:37.600 |
then you're allowed to go outside and actually participate 00:24:47.360 |
- So it was like, for me, it became so obvious 00:24:50.160 |
that the media is just, again, it goes way beyond bias. 00:24:56.160 |
Now at the same time, I think that you do raise a good point, 00:25:02.160 |
of the prestige media, yeah, you are kind of on your own. 00:25:12.960 |
And the way I do it is I compare who said what 00:25:19.200 |
So like, who ended up being right about the issues? 00:25:24.880 |
and I will de-follow the people who are wrong. 00:25:30.480 |
the number one quoted source in the mainstream media 00:25:34.160 |
is a think tank called the Institute for the Study of War. 00:25:44.240 |
who was the architect of our policy in Ukraine. 00:25:47.440 |
Everything they've written over the past two and a half years 00:25:56.720 |
- Sorry, these are her relatives you're saying? 00:25:59.040 |
And the mainstream media, the New York Times and so on, 00:26:13.760 |
Who was right about the summer counter-offensive? 00:26:22.000 |
- And I certainly didn't need to be paid by the Russians. 00:26:32.560 |
these stories about Russian influence or whatever. 00:26:40.320 |
They're the ones who are spreading disinformation 00:26:42.880 |
about the war in Ukraine and so many other issues 00:26:55.280 |
- When's the foreign policy panel at this conference 00:27:23.840 |
- This would be like a many hours conversation. 00:27:30.240 |
was a talk about regulatory capture by Bill Gurley. 00:27:37.840 |
- That's cheering for Bill and not regulatory capture. 00:27:56.800 |
- Yeah, well, I mean, we've published so much on this. 00:28:05.840 |
have come to serve another one or another god. 00:28:20.480 |
I mean, the purpose of medicine is to do no harm. 00:28:28.560 |
people were being told to do something very different, 00:28:39.200 |
especially toward irreversible changes in their bodies 00:28:45.120 |
So a lot of it comes back to the fundamental theme 00:28:48.800 |
we've been sort of encircling in this conversation, 00:28:51.040 |
which is that ideological change that's happened. 00:29:00.800 |
I don't think it's possible to understand these changes 00:29:38.000 |
And now I have a company with 50 full-time employees. 00:30:46.400 |
and they only trust individuals and influencers 00:30:52.240 |
And what that requires is a kind of discipline 00:30:57.200 |
A lot of things that would really stuff our pockets