Probably half the people I work with don't qualify for need-based aid per se, but they still send their kids to college. Sometimes the colleges you're looking at will ultimately be full price, and you have to decide, well, am I going to write a check for 90, or am I going to pursue other schools, or maybe you get some merit aid, or, you know, again, your local state school might only be 30, and kind of finding that balance.

But there's still a lot you can do, right? There's tax planning, there's saving and investing, there's merit aid, there's negotiating with the schools, there's a lot of planning, just realizing that need-based aid is not on the list. And that's where I think a lot of people get a little confused, is there's a lot more to it than, will I qualify for need-based aid or not?

Because even if you don't, you know, again, we didn't qualify for need-based aid. College is canceled? No, we're still going, and now it's going to be expensive. So how are we going to raise those kind of funds?